ASI Entertainment
12020 Chandler Blvd.
First Floor
North Hollywood, CA 91607
Metro Area: Los Angeles (CA)
Phone: (877) 594-2743
Phone: (818) 505-2939
Phone: (818) 505-2940
Fax: (818) 505-0934
Email: dcastler@asientertainment.com
Personnel
| David Castler, Senior Research Analyst |
| Elliot Rosenberg, Senior Research Analyst |
| Beverly Bolotin, Senior Account Director |
| Guy Duff, Chief Technology Officer |
Company Description
ASI Entertainment provides advanced Los Angles based Focus Group facilities including 4 advanced technology focus rooms and large luxurious viewing rooms equipped with the latest in HD video display and capture technology, multi-media support and HD video conferencing as well as WEB streaming capabilities for remote transmission and participation. ASI has a massive respondent reach with millions of national respondents on record and over a quarter million in LA alone, covering diverse demographics and political reach to provide superior sample characteristics. ASI has two 48 seat theaters equipped with High Definition Video technology and advanced real time audience response dial meters Used by major TV networks and studios as well as advertisers; they are ideal for mock juries.
Affiliations: AMA, MRA
Facility Details
Rooms: Five Rooms capable of 13x21. Two 48 Seat Digital High Definition Theaters at 30x28.
Building type: Office Building
Location: North Hollywood
Travel time from airport: 15 min.
Travel time from downtown: 20 min.
View map & get directions | Find a hotel (by hotels.com)
Special Products and Services
ViewTrac RTR Audience Response
50 Years TV Program and Ad Content Testing. We have the norms. ViewTrac has simultaneous multi-dimensional dial, tune-in, tune-out and other real time binary decision point metrics analysis capabilities.
Two 48 Seat Research Amphiteaters with ViewTrac
ASI has two 48 seat high definition real time dial based research Amphitheaters. Each is equipped with ViewTrac Dials, high definition monitors and projection, high end 5.1 surround audio system . ASI's unique Dials monitor attitude and decision point data at the same time.
Market Research Specialties
Types of Research
- Advertising Research: Advertising Effectiveness
- Advertising Research: Advertising Research - General
- Advertising Research: Advertising Tracking
- Advertising Research: Communications Strategy Research
- Advertising Research: Content Analysis Research
- Advertising Research: Copy Testing - Online
- Advertising Research: Copy Testing - Outdoor
- Advertising Research: Copy Testing - Print
- Advertising Research: Copy Testing - Radio
- Advertising Research: Copy Testing - Television
- Attitude & Usage Research
- Brand Research: Brand Identity
- Brand Research: Brand Image Tracking
- Brand Research: Brand Loyalty / Satisfaction
- Brand Research: Brand Positioning
- Brand Research: Line / Franchise Extension
- Concept / Positioning: Concept / Positioning Development
- Concept / Positioning: Concept Optimization
- Concept / Positioning: Concept Testing
- Consumer Research: General
- Customer Satisfaction: Benchmark Studies
- Customer Satisfaction: Customer Loyalty / Value
- Customer Satisfaction: Customer Satisfaction Studies
- Legal Research: Mock Juries
- Marketing Research: Full Service
- Marketing Research: Quantitative Research
- Media Research: Audience Research
- Media Research: Cable / Satellite TV
- Media Research: Editorial Research
- Media Research: General
- Media Research: Internet / Online
- Media Research: Radio
- Media Research: Television
- Name / Name Development Research
- New Product Research: Concept Development & Testing
- New Product Research: General
- New Product Research: Product Development & Testing
- Package Research: Package Development
- Package Research: Package Testing
- Price / Pricing Research
- Promotion Development/Evaluation Studies
- Public Opinion / Political: Public Opinion
- Strategic Research: General
- Technology Evaluations
- Tracking Research
- Website Usability
Research Techniques & Services
- Consultation: Advertising / Communication
- Consultation: General
- Consultation: Marketing Research
- Consultation: Media Research
- Consultation: Political Research
- Consultation: Report Writing / Freelance
- Data Collection Field Services: General
- Data Collection Field Services: Pre-Recruiting
- Interviewing - Audience: Ethnic Groups
- Interviewing - Audience: Executives / Professionals
- Interviewing - Method: Telephone - CATI
- Interviewing - Method: Telephone - General
- Interviewing - Method: Telephone - IVR
- Interviewing - Method: Telephone/Mail Combination
- Qualitative Services - Moderating: Children
- Qualitative Services - Moderating: Consumers
- Qualitative Services - Moderating: Depth / One-on-One
- Qualitative Services - Moderating: Educational
- Qualitative Services - Moderating: Ethnic Groups
- Qualitative Services - Moderating: Executives / Professionals
- Qualitative Services - Moderating: Financial Services
- Qualitative Services - Moderating: Gay & Lesbian
- Qualitative Services - Moderating: General
- Qualitative Services - Moderating: High Technology
- Qualitative Services - Moderating: Mature / Seniors
- Qualitative Services - Moderating: Media
- Qualitative Services - Moderating: Medical / Health Care
- Qualitative Services - Moderating: Moderator
- Qualitative Services - Moderating: Students
- Qualitative Services - Moderating: Teenagers
- Qualitative Services: Focus Group Facility
- Qualitative Services: Focus Group Recruiting
- Qualitative Services: General
- Questionnaires: Questionnaire Coding
- Questionnaires: Questionnaire Design
- Technical Services: Data Collection Management
- Technical Services: Data Entry
- Technical Services: Data Processing
- Technical Services: Data Tabulation
Audiences, Industries & Market Specialties
- Consumers
- Cosmetics / Beauty Aids
- Direct Marketing
- Entertainment: Entertainment Industry
- Entertainment: Movie / Film / TV Previews
- Entertainment: Music Tests
- Exercise & Fitness
- Media: Cable / Satellite TV
- Media: General
- Media: Internet / Online
- Media: Print Publications
- Media: Radio
- Media: Television








