Ameritest

4841 Tramway Ridge NE
Albquerque, NM 87111
Phone: (505) 856-0763
Fax: (505) 856-3388
Email: info@ameritest.net
Web Site: http://www.ameritest.net
Company Description
Ads are a constant part of our daily experience. Ameritest® studies them to discern which work, which don't, which are close—and why. We provide research feedback to some of the world's largest advertisers. In addition to the evaluative measures and diagnostics provided by many copy testing services, Ameritest innovations include Picture Sorts®, Flow of Attention®, and Flow of Emotion®. These proprietary, non-verbal techniques provide information about how your concept, TV, Print, radio, or online advertising really works by allowing you to explore the cognitive processes of your customer and the emotional structure of your ad. They are particularly useful in understanding "feeling" or "emotional" ads, as well as rational "thinking" ads.
Affiliations: ARF
Market Research Specialties
Types of Research
- Advertising Research: Advertising Research - General
- Advertising Research: Communications Strategy Research
- Advertising Research: Content Analysis Research
- Advertising Research: Copy Testing - Online Featured Service
- Advertising Research: Copy Testing - Outdoor
- Advertising Research: Copy Testing - Print
- Advertising Research: Copy Testing - Radio
- Advertising Research: Copy Testing - Television
- Brand Research: Brand Positioning
- Business-to-Business: Business / Professional Research
- Concept / Positioning: Concept Optimization
- Concept / Positioning: Concept Testing
- Consumer Research: General
- International: Marketing Research
- Marketing Research: Multi-Country Studies
- Marketing Research: Quantitative Research
- Package Research: Package Testing
- Website Usability



