Databank Marketing Research
5165 Veal Station Road
Weatherford, TX 76085
Metro Area: Dallas-Fort Worth (TX)
Phone: (817) 677-2331
Email: sharyn@databankmarketingresearch.com
Personnel
| Lee Bryant, CEO |
| Sharyn Davis, President |
| Renae Keeton, VP Data Collection |
| Raven Sessums, Field Manager |
Company Description
Databank serves a growing clientele in all phases of market research.
Our client list numbers more than 200 companies and industries including but not limited to: Advertising, communications, manufacturing, banking, financial services, medical doctors and pharmacists, retail, consumer packaged goods, industrial, political, transportation, travel, and leisure, food service, energy, and lawyers.
Our mobile research unit will travel throughout the United States to interview participants where they are located. As a result, our research services are not only local but truly national in scope. Expertise includes: Market feasibility studies, commercial / retail and consumer testing, in store demonstrations, music listening / media studies, retail advertising, business / consumer surveys, retail audits, product pick – ups, telephone surveys, exit polls, central location taste tests, mystery shops, door to door, restaurant / store intercepts.
Affiliations: AMA, CASRO, MRA, QRCA
Market Research Specialties
Types of Research
- Advertising Research: Advertising Research - General
- Consumer Research: General
- Legal Research: Mock Juries
- Marketing Research: Qualitative Research
- Marketing Research: Quantitative Research
- Media Research: Audience Research
- Media Research: General
- Media Research: Radio
- Media Research: Readership Studies
- Media Research: Television
- Mystery Shopping: Competitor Shops
- Mystery Shopping: General
- Mystery Shopping: Merchandising Audits
- New Product Research: General
- Product Research: Car Clinics
- Product Research: Home Use Tests
- Product Research: Product Purchasing / Sample Pick-up
- Product Research: Taste Tests
- Public Opinion / Political: Political Polling
- Recruiting Research: General
- Retail Research: Distribution Checks
- Retail Research: Exit Interviews
- Retail Research: Store Audits
- Retail Research: Store Demonstration
Research Techniques & Services
- Data Collection Field Services: Field Audits
- Data Collection Field Services: General
- Data Collection Field Services: Pre-Recruiting
- Interviewing - Audience: Ethnic Groups
- Interviewing - Audience: Executives / Professionals
- Interviewing - Audience: Low Incidence
- Interviewing - Location: Airport
- Interviewing - Location: Central Location
- Interviewing - Location: In-Home / Door-to-Door
- Interviewing - Location: In-Store
- Interviewing - Location: Mall Intercept - Computer Assisted
- Interviewing - Location: Mall Intercept
- Interviewing - Location: On-Site
- Interviewing - Method: One-on-One / In-Depth
- Interviewing - Method: Telephone - General
- Omnibus Surveys: Concept Testing
- Qualitative Services: Focus Group Recruiting
- Qualitative Services: Taste Test Facility
Audiences, Industries & Market Specialties
- Agriculture / Agribusiness
- Candy/Confectionery
- Consumers
- Demographics: College Students
- Demographics: Ethnic - General / Multi-cultural
- Demographics: Mature / Seniors
- Demographics: Teenagers / Youth
- Entertainment: Movie / Film / TV Previews
- Entertainment: Music Tests
- Lawn & Garden
- Media: General
- Pet Owners / Foods / Supplies
- Religion
- Retail: General
