STARS, inc.
1023 S. Greenville Ave.
Allen, TX 75002
Metro Area: Dallas-Fort Worth (TX)
Phone: (214) 644-1818
Fax: (214) 644-1810
Email: info@starstx.com
Personnel
| Allen H. Falk, President |
| Stephany Macon-Falkoff, . |
Company Description
Full-service market research firm. Customization is the key to our philosophy. From simple surveys to projects utilizing the latest cutting-edge technology, we offer a one-stop shop that satisfies all marketing needs. We can execute a turnkey project or perform only specific functions. Web-based and traditional interviewing. Innovative MMISE™ system online reporting tool with the ability to view data real-time. Questionnaire design, database management, data editing, data entry, and online coding using ASCRIBE™. Cross-tabulations using Quantum/Quanvert or UNCLE software packages.
Affiliations: AMA, MRA
Market Research Specialties
Types of Research
Research Techniques & Services
- Interviewing - Location: Mall Intercept
- Interviewing - Method: Mail Questionnaires / Surveys
- Interviewing - Method: Telephone - CATI
- Interviewing - Method: Telephone - General
- Interviewing - Method: Telephone - IVR
- Interviewing - Method: Telephone - WATS
- Interviewing - Method: Telephone/Mail Combination
- Questionnaires: Questionnaire Coding
- Technical Services: Computer Services
- Technical Services: Data Collection Management
- Technical Services: Data Conversion
- Technical Services: Data Entry
- Technical Services: Data Processing
- Technical Services: Data Tabulation
- Technical Services: Keypunching



