Savitz Research Solutions, Inc.
13747 Montfort Dr.
Suite 211
Dallas, TX 75240
Metro Area: Dallas-Fort Worth (TX)
Phone: (972) 386-4050
Fax: (972) 661-3198
Email: mkassab@savitzresearch.com
Personnel
| Jeffry Savitz, Founder & CEO |
| Mike Kassab, President |
Company Description
Savitz Research Solutions is a marketing research consultancy who has served leading brands in domestic and global markets for over 30 years. We believe our purpose is to create growth opportunities for our clients through a better understanding of the consumer.
Savitz’ methods for mapping the consumer experience make it possible for our clients to differentiate their brands and products in more meaningful ways, and to create more valuable forms of innovation. Insights exercises for understanding the consumer are executed within context around important consumer issues such as: shopping, product usage, home life, digital living, personal care, pet care, brand affinities and others.
Affiliations: AMA, CASRO, MRA
Market Research Specialties
Types of Research
- Advertising Research: Advertising Effectiveness
- Advertising Research: Advertising Tracking
- Concept / Positioning: Concept Testing
- Consumer Research: General
- Customer Satisfaction: Customer Satisfaction Studies Featured Service
- Media Research: Internet / Online
- New Product Research: Concept Development & Testing
- Price / Pricing Research
- Product Research: Product Testing
- Promotion Development/Evaluation Studies
- Psychological / Motivational Research
- Strategic Research: Market Segmentation Studies
Research Techniques & Services
Audiences, Industries & Market Specialties
- Advertising Agencies
- Alcoholic Beverages
- Apparel / Clothing / Textiles
- Automotive Aftermarket
- Beverages
- Business-to-Business/Industrial
- Demographics: Ethnic - Hispanic / Latino
- Electronics
- Financial: Banking - Retail
- Financial: Credit Cards
- Foods / Nutrition
- Health Care / Medical: Doctors / Physicians
- Health Care / Medical: General - Healthcare
- Health Care / Medical: General - Medical
- Health Care / Medical: Hospital Personnel
- Health Care / Medical: Hospital Purchasing Agents
- Health Care / Medical: Patients
- Health Care / Medical: Pharmaceutical - Prescription Medicines
- High Technology
- New Products
- Packaged Goods
- Pet Owners / Foods / Supplies
- Petroleum Products
- Retail: Convenience / Gasoline
- Retail: Fast Food Industry
- Retail: General
- Retail: Mass Merchandisers
- Retail: Supermarkets
- Telecommunications
- Utilities / Energy




