Strategic Marketing Services
Phone: (319) 273-2886
Fax: (319) 273-6830
Web Site: http://www.sms.uni.edu
|Ron Padavich, Director|
|Greg Gerjerts, Senior Program Manager|
|Sara Ehrig-Heineman, Program Manager|
|Erin Bishop, Program Manager|
Strategic Marketing Services can help your organization deepen your marketing intelligence so you can craft business strategies that will improve your products and services, and even your customer relationships. We offer a wide range of research services including market characterization, positioning and segmentation; new product development; customer satisfaction & loyalty; competitive intelligence; strategic opportunity assessments; and strategic planning. Additionally, SMS employs advanced technologies such as eye-tracking, online focus groups & IDI's and online or mobile surveys. Strategic Marketing Services is located on the campus of the University of Northern Iowa in Cedar Falls, Iowa. Our staff consists of skilled project managers with years of research and industry experience.
Affiliations: AMA, MRA
Rooms: Conference style room that comfortably seats 10 participants, with an observation room that seats 6 to 10.
Building type: Free Standing Office Bldg
Location: Cedar Falls, Iowa
Travel time from airport: 15 min.
Travel time from downtown: 5 min.