Strategic Marketing Services

 

Business and Community Services Bldg., Suite 32
University of Northern Iowa
Cedar Falls, IA 50614-0120

 

Phone: (319) 273-2886

Fax: (319) 273-6830

Email: ronald.padavich@uni.edu

Web Site: http://www.sms.uni.edu

Personnel
Ron Padavich, Director
Greg Gerjerts, Senior Program Manager
Sara Ehrig-Heineman, Program Manager
Erin Bishop, Program Manager
 

Company Description

Strategic Marketing Services can help your organization deepen your marketing intelligence so you can craft business strategies that will improve your products and services, and even your customer relationships. We offer a wide range of research services including market characterization, positioning and segmentation; new product development; customer satisfaction & loyalty; competitive intelligence; strategic opportunity assessments; and strategic planning. Additionally, SMS employs advanced technologies such as eye-tracking, online focus groups & IDI's and online or mobile surveys. Strategic Marketing Services is located on the campus of the University of Northern Iowa in Cedar Falls, Iowa. Our staff consists of skilled project managers with years of research and industry experience.

Affiliations: AMA, MRA

Facility Details

Rooms: Conference style room that comfortably seats 10 participants, with an observation room that seats 6 to 10.

Building type: Free Standing Office Bldg

Location: Cedar Falls, Iowa

Travel time from airport: 15 min.

Travel time from downtown: 5 min.

View map & get directions | Find a hotel (by hotels.com)

 

Market Research Specialties

Types of Research
Research Techniques & Services
Online Research Tools and Services
 
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