WAC Survey Insights and Strategy

 

15 Brokaw Lane
Great Neck, NY 11023

Metro Area: New York (NY--NJ--CT)

 

Phone: (516) 466-7467

Email: asavitt@wacsurvey.com

Web Site: http://www.wacsurvey.com

Personnel
Art Savitt, CEO
James Frisch, President
 

Company Description

Custom full service B2C/B2B research organization providing Social Media Metrics, Tracking, Product and concept optimization, New product testing, Product Line Optimization, Segmentation, Conjoint analysis, Brand positioning, Ad effectiveness, Price-package-logo-spokesperson evaluation, Brand equity modeling, Emotional based positioning opportunity identification, Brand extendibility feasibility. Specialists in Multivariate analysis, Customer satisfaction, Brand loyalty, Early adoption/innovation. Cutting edge qualitative capabilities: Customer insights via Twitter, Blog analysis/tracking, Synectics, Ethnographics. Global capabilities. All projects delivered with quality controls/servicing. Excellent analytic reports with strategic roadmapping-opportunity analysis. (jfrisch@wacsurvey.com)

Affiliations: AMA, MRA, QRCA, APA

Market Research Specialties

Types of Research
 
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