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New York, NY - Phone: (212) 787-8810 One-stop shop for superlative qualitative services from design and implementation (recruitment, moderating, interviewing) to analysis... |
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White Plains, NY - Phone: (914) 761-1909 B2B International is a specialist business-to-business market research and intelligence consultancy working for clients on a worldwide basis.... |
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Atlanta, GA - Phone: (770) 226-8888 x224 Market research and consulting services since 1942. Specializing in B2B market research, strategic positioning, planning and competitive intelligence.... |
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Atlanta, GA - Phone: (770) 650-8495 Market research, competitive intelligence, and strategy consulting for B2B/industrial clients and economic development agencies.... |
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Valient Solutions Market Research Rochester, NY - Phone: (585) 227-2600 Valient Solutions is a global full-service market research agency that provides market research, data collection, analytics & research services.... |
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Cedar Rapids, IA - Phone: (888) 710-7278, Ext. 100 Full service market research firm with over 20 years of experience. Specializing in advanced analysis of quantitative studies.... |
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The Woodlands, TX - Phone: (281) 893-1010 VCR provides quality-driven qualitative and quantitative market research data collection and tabulation services to its clients... |
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Durham, NC - Phone: (919) 932-1117 W5 combines the professional services offered by marketing research firms, strategy-oriented management consultancies and brand planning agencies.... |
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New York, NY - Phone: (212) 906-1900 Providers of top quality quantitative and qualitative custom research. Professional staff led by published social scientists applying state of the art... |
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Phoenix, AZ - Phone: (800) 999-1200 WestGroup is Arizona's oldest and largest full-service research firm. Contact us for all your research needs.... |
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Orem, UT - Phone: (801) 373-7735 Western Wats blends traditional values and work ethic with new and innovative ways to collect data; serving over 200 research organizations worldwide... |
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Danbury, CT - Phone: (203) 794-0323 Full-service capabilities in all categories of custom survey research: product and concept testing, advertising/attitude tracking, copy testing, etc. ... |
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Fresno, CA - Phone: (559) 252-2727 With 45 years experience, AIS has a proven history in all research methodologies. Our 50-station WinQuery CATI phone bank regularly handles multiple... |
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AMR - Advanced Market Research GmbH D-40213 Duesseldorf, Germany - Phone: +49-2118-65870 AMR is a full-service market research firm with global reach - The World´s Primary Source of Global Data Collection... |
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Toronto, Canada - Phone: (416) 481-7409 Focus groups, bulletin boards, on-site, depth interviews, facilitation, innovation workshops. Expert in financial, services, employee, innovation.... |
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Adler-Weiner Research/Chicago, Inc. Chicago, IL - Phone: (847) 675-5011 With over 50 years of experience we have earned industry respect for excellence in recruiting, communication with clients and impeccable service.... |
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Adler-Weiner Research/Orange County Irvine, CA - Phone: (949) 870-4200 Newest Adler-Weiner Research is in Irvine, CA, right off of the freeway and less than 5 minutes from the airport- beautiful serene office environment.... |
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Deerfield, IL - Phone: (847) 267-0169 Aeffect employs traditional and non-traditional research methods that help organizations: Identify, segment and understand their most valuable custome... |
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Richmond, VA - Phone: (804) 272-6100 Multi-service firm offering research consulting, quantitative/qualitative studies, specialized products for pharmaceuticals, healthcare, entertainment... |
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Applied Marketing Research, Inc. Kansas City , MO - Phone: (816) 442-1010 Data analysis/mining; telephone, internet, and mail data collection; focus groups; online panels; and executive one-on-one interviews... |
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Description of Business-to-Business Market Research
Market research firms conducting research on products and services used by non-manufacturing professionals. Use business-to-business (B2B) research to study opinions, attitudes, and trends among white collar workers such as doctors, lawyers, academics, government workers, etc.
Related Resources
Business-To-Business Market Research Explained | Article
DJS Research Ltd
| The business-to-business market differs in key areas from business-to-consumer research and requires a unique approach in terms of market research. DJS Research Ltd details the differences and the appropriate method for conducting research. | Read Article » |
Harnessing Perceptions in B2B Markets | Article
Ruth Stanat, SIS International Research
| Business-to-Business markets often neglect the importance of opinion and perception among B2B stakeholders. But, understanding perception is crucial as it impacts the decision to invest in certain areas, the willingness of supply chain links to work together and countless daily activities dependent on having appropriate perceptions. In today's B2B markets, perceptions are enhanced, developed and sustained through the following vehicles. | Read Article » |
Business-to-Business Segmentation | Article
SIS International Research
| This article provides pointers for effective Business-to-Business segmentation research. Companies can position clients in their marketing strategy using the Lifetime Customer Value metric. | Read Article » |
Online Market Research Surveys - Maximizing Your ROI | Article
Marc I. Tillman, Amplitude Research, Inc.
| The current economic climate has caused some companies to defer or cancel market research projects. In many cases, a company may have correctly determined that the cost of completing a survey within the parameters required for actionable data is no longer possible given its current budget. However, defining exactly what those parameters should be is not always clear, and that is what mostly determines the project cost. This article focuses on the concept of incidence rates, which can be one of the most important cost considerations in designing market research surveys. | Read Article » |
Finding the Sweet Spot of Competitive Positioning | Article
Sawtooth Technologies
| The sweet spot of competitive positioning ensures your brand is relevant to the target audience and differentiated from the competition. This article from Sawtooth Technologies, Inc. pinpoints ways to position your brand, particularly in the business-to-business market. | Read Article » |
The Marketing Performance Advantage | White Paper
Rich Schreuer, SVP, Chadwick Martin Bailey, Inc.; CMG Partners
| Measuring marketing performance generates interest but is still in its infancy. This survey of 400 companies measured the state of marketing performance, how it is implemented, and its impact. Chadwick Martin Bailey, Inc. shares insights procured from the findings. | Read White Paper » |
How Stakeholders Perceive Benefits | Article
Ruth Stanat, SIS International Research
| In this article SIS International Research points out four ways perceptions are formed by stakeholders. | Read Article » |
Interview: Kathryn Korostoff, founder of Research Rockstar | Media
Dana Stanley, President, The Operandi Group
| Research Rockstar is an online training company that shares education on marketing research topics. This interview with the founder conducted by Dana Stanley shares insights on the most popular classes, including how to hire the right agency or which research method to use. | Read Media » |
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Services related to Business-to-Business Market Research
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Competitive Intelligence
Research Techniques & Services
Market Research Consultants > Advertising & Communication
Market Research Consultants > Business-to-Business Research
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Omnibus Surveys - Business-to-Business Research
Omnibus Surveys - Executives & Professionals
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Business Executives & Professionals
Small Businesses & Entrepreneurs
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