Positioning Development / Concept Development
Marketing Research Firms in Chicago (IL--IN--WI) 

Providers 1 to 3 out of 3
(in randomized alpha order, starting with "T", after featured listings)

 

1.

Technomic, Inc.

Phone: (312) 876-0004, Chicago, IL

Technomic is the most recognized and experienced marketing research and management consulting firm serving the food industry. Founded in 1966, we serv...
Read more about Technomic, Inc. »

  Click for Map
 
 
 

2.

Aeffect, Inc.

Phone: (847) 267-0169, Deerfield, IL

Aeffect employs traditional and non-traditional research methods that help organizations: Identify, segment and understand their most valuable custome...
Read more about Aeffect, Inc. »

  Click for Map
 
 
 

3.

C+R Research Services, Inc.

Phone: (312) 828-9200, Chicago, IL

C+R Research—a consumer and market insights firm—conducts qualitative and quantitative research blending traditional and non-traditional methodologies...
Read more about C+R Research Services, Inc. »

  Click for Map
 
 
 

 Submit RFP Refine results »

 

Focus Group Facilities Photos Print Ad

Google Map
 
 
 

Related Articles

White Paper
Rethinking Focus Group As Concept Development Tool

by Labbrand

This article shares insights on using focus groups for testing new products or ideas, detailing the characteristics of a well-organized focus group. Highlights include cultural context for moderating focus groups with participants from Asian countries. Read White Paper »

 
White Paper
Prediction Markets for Concept Testing

by Jared Heyman, Founder and President, Infosurv

This white paper describes prediction markets, an innovative way to improve the speed and accuracy of online concept tests. You will learn why prediction markets deliver accurate concept tests more quickly than traditional methods, how prediction markets work, why they are more cost effective, and when you should utilize a prediction market. Read White Paper »

 
White Paper
Selling the Sizzle: The Importance of Managing Expectations

by Stephen H.Turner, President, Fieldwork

A major difference between usability in the sense of functionality and usability in the sense of creating things that are used has a lot to do with people’s expectations. Expectations affect usability in three ways: ambiguous expectations lead to non-use, expectations affect a consumer's experience of a product, and products that deliver on expectations will be more satisfying. Read White Paper »

 

 

Article
Perception Mapping in F2F and Online Qualitative Research

by Paul Rubenstein, Ph.D., Accelerant Research

A look back at the challenges of face to face research in comparison to new forms of online qualitative research. Read Article »

 
Press Release
Free Webinar: Developing Winning Claims

by Paul Janssen, Director, Communications Research, SKIM New York

What distinguishes a winning communication strategy from one that falls flat? Register for this free webinar on June 7th to find out. Read Press Release »