Positioning Development / Concept Development
Marketing Research Firms in New Jersey
Providers 1 to 7 out of 7
(in randomized alpha order, starting with "M", after featured listings)
Phone: (973) 540-9133, Cedar Knolls, NJ
A full-service independent market research firm providing quantitative and qualitative research and long-term analytical support to valued clients....
Read more about Marketing Solutions Corporation »
Phone: (201) 963-8430, Hoboken, NJ
Full-service, global MR agency serving consumer packaged goods, healthcare, consumer health, durables, telecommunication & financial industries....
Read more about SKIM »
Phone: (609) 688-9640, Princeton, NJ
Qualitative and quantitative research. Focus groups, individual interviews, idea generation for developing new products and concepts, repositioning ex...
Read more about Turtle Bay Institute, Inc. »
Phone: (973) 328-9107, Denville, NJ
Excels in the development of innovative consumer-desired products. Inspired over 400 successful product launches since 1999. •••U&I DEFINES SUCCESS...
Read more about The Understanding & Insight Group »
Phone: (201) 444-6894, Glen Rock, NJ
Full-service market research & consulting firm, qualitative & quantitative, specializing in branding, positioning, concept testing, expert moderator...
Read more about Bauman Research & Consulting, LLC »
Phone: (609) 896-1108, Lawrenceville, NJ
Design Research, LLC specializes in the testing and tracking of consumer preferences in home decor, household, and luxury items. ...
Read more about Design Research, LLC »
Phone: (609) 730-1550, Pennington, NJ
Recognized globally for research excellence, G&R is a leader in evaluative and diagnostic communications research. Validated measures. Solid norms....
Read more about G&R »
Focus Group Facilities Photos Print Ad
This article shares insights on using focus groups for testing new products or ideas, detailing the characteristics of a well-organized focus group. Highlights include cultural context for moderating focus groups with participants from Asian countries. Read White Paper »
by Jared Heyman, Founder and President, Infosurv
This white paper describes prediction markets, an innovative way to improve the speed and accuracy of online concept tests. You will learn why prediction markets deliver accurate concept tests more quickly than traditional methods, how prediction markets work, why they are more cost effective, and when you should utilize a prediction market. Read White Paper »
by Gongos Research
Interview with Jason Raguso and Camille Nicita of Gongos Research. Gongos has formed O2 Integrated, a consultative unit dedicated to fusing enterprise data and primary research to reshape customer-centric decision making for Global 1000 companies. Read Media »
by Stephen H.Turner, President, Fieldwork
A major difference between usability in the sense of functionality and usability in the sense of creating things that are used has a lot to do with people’s expectations. Expectations affect usability in three ways: ambiguous expectations lead to non-use, expectations affect a consumer's experience of a product, and products that deliver on expectations will be more satisfying. Read White Paper »
by Paul Rubenstein, Ph.D., Accelerant Research
A look back at the challenges of face to face research in comparison to new forms of online qualitative research. Read Article »
Presentation by Philip McNaughton, COO of Face. Co-creation is a big idea in research, much bigger than simply bringing consumers into a room with clients to generate ideas together. Read Media »
How consumer market knowledge is collected and managed is fundamentally changing, under the impact of four major trends. Read Media »
by Paul Janssen, Director, Communications Research, SKIM New York
What distinguishes a winning communication strategy from one that falls flat? Register for this free webinar on June 7th to find out. Read Press Release »