Positioning Testing / Concept Testing
Marketing Research Firms in Los Angeles (CA)
Providers 1 to 4 out of 4
(in randomized alpha order, starting with "A", after featured listings)
1.
Added Value
Phone: (323) 436-6600, Los Angeles, CA
A Global Brand Development and Marketing Insight Consultancy...
Read more about Added Value »
2.
BrandIQ
Phone: (323) 912-1935, Los Angeles, CA
BrandIQ helps clients get results and impact their business....
Read more about BrandIQ »
3.
Frieden Qualitative Services
Phone: (818) 789-6894, Sherman Oaks, CA
Exciting moderator! Gary Frieden has Ph.D. in Psychology - uncovers underlying motivations and reactions, and gets people talking. Webcams too!...
Read more about Frieden Qualitative Services »
4.
ThinkNow Research
Phone: (877) 200-2710, Burbank, CA
We specialize in researching the U.S. Hispanic demographic and other hard-to-reach consumers in order to deliver high quality research to our clients....
Read more about ThinkNow Research »
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Related Articles
Prediction Markets for Concept Testing
by Jared Heyman, Founder and President, Infosurv
This white paper describes prediction markets, an innovative way to improve the speed and accuracy of online concept tests. You will learn why prediction markets deliver accurate concept tests more quickly than traditional methods, how prediction markets work, why they are more cost effective, and when you should utilize a prediction market. Read White Paper »
Concept Testing (And The “Uniqueness” Paradox)
by Jerry W. Thomas, Decision Analyst, Inc.
This article suggests some guidelines and best practices to improve new product concept testing. Read White Paper »
