Data Tabulation
Marketing Research Firms in Oklahoma City (OK)
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FocusAnywhere
Phone: (800) 569-3311, Tulsa, OK
Use FocusAnywhere for 'must-have' smaller markets, fresh opinions and to avoid over-researched metro areas....
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Related Articles
Datum et veritas - Having Faith In Your Data
by DataStar, Inc.
Simply put, bad information begets bad decisions. Using inaccurate data as an information source puts you at risk for making the wrong decision. The importance of data verification is fundamental to all business and scientific practices, and has been the subject of many conferences and discussion groups. Yes Virginia, paper surveys are still alive and verification practices are an integral part of assuring high quality data capture. Read Article »
Survey Tabulation Basics: Statistics
by DataStar, Inc.
This article provides a summary of the basic descriptive statistics typically shown in crosstabs and other survey data analyses. Included are the basic measures with which all researchers should be comfortable. Read Article »
Anatomy of a Crosstab
by DataStar, Inc.
Are you new to market research or do you need a refresher course in basic survey tabulation principles? The following guide will help you better understand how to read and interpret the results of your survey project. Read White Paper »
How to Interpret Standard Deviation and Standard Error in Survey Research
by DataStar, Inc.
Standard Deviation and Standard Error are perhaps the two least understood statistics commonly shown in data tables. The following article is intended to explain their meaning and provide additional insight on how they are used in data analysis. Read Article »
