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Ethnography - Observational Research

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Providers 1 to 20 out of 75:

4.

Youth Insights

Fairfield, CT - Phone: (203) 371-8998

Children's research is our specialty…creativity is our trademark! Founded in 1990, Youth Insights specializes in working with children of all ages....Read more about ‘Youth Insights’ >>

  http://www.youthinsights.net
5.

Added Value

Los Angeles, CA - Phone: (323) 254-4326

A Global Brand Development and Marketing Insight Consultancy...Read more about ‘Added Value’ >>

  http://www.added-value-na.com
6.

Applied Marketing Science

Waltham, MA - Phone: (781) 250-6300

Applied Marketing Science, a Voice of the Customer consulting firm, helps clients understand customer needs for input into new product development....Read more about ‘Applied Marketing Science’ >>

   
7.

ase

London, United Kingdom - Phone: +4420-7580-7757

ase specialises in the design and implementation of qualitative and quantitative studies nationally and internationally. We offer research-based consu...Read more about ‘ase’ >>

  http://www.aseresearch.com
8.

BlueSky Room

Fairfield, CT - Phone: (203) 319-5915

Located in the NY metro area, BlueSky Room is Connecticut’s newest consumer research facility and meeting place....Read more about ‘BlueSky Room’ >>

   
9.

Burke, Incorporated

Cincinnati, OH - Phone: (800) 688-2674

Founded in 1931, Burke is a 100% employee-owned, full service marketing research and decision support company....Read more about ‘Burke, Incorporated’ >>

  http://www.burke.com
10.

The B/R/S Group, Inc.

San Rafael, CA - Phone: (415) 526-2040

We conduct custom qualitative and quantitative research projects for knowledgeable clients, both domestically and internationally....Read more about ‘The B/R/S Group, Inc.’ >>

   
11.

C&R Research Services, Inc.

Chicago, IL - Phone: (312) 828-9200

C&R Research is a full-service market research company specializing in qualitative and quantitative research within the B2B and B2C segments....Read more about ‘C&R Research Services, Inc.’ >>

  http://www.crresearch.com
12.

CMI

Atlanta, GA - Phone: (678) 805-4000

CMI is a full-service, custom marketing research company that provides clients with answers to their most pressing business questions....Read more about ‘CMI’ >>

   
13.

Cambridge Focus

Maynard, MA - Phone: (617) 494-0310

Research partner of Bentley University. Standard focus suites and tiered theater....Read more about ‘Cambridge Focus’ >>

   
14.

Castillo & Associates

San Diego, CA - Phone: (619) 683-3898

Specializing, but not limited to Hispanic qualitative/quantitative market research. Focus groups, in-depth-interviews, ethnographies and consulting....Read more about ‘Castillo & Associates’ >>

   
15.

Cheskin Added Value

Redwood Shores, CA - Phone: (650) 802-2100

Cheskin Added Value is a consulting firm that guides innovation through its deep understanding of people, cultures and change....Read more about ‘Cheskin Added Value’ >>

  http://www.cheskin.com
16.

Clarion Research Inc.

New York, NY - Phone: (212) 664-1100

Full service custom research provider of both Qualitative and Quantitative studies. Clear, actionable and creative analysis. Quantitative specialties...Read more about ‘Clarion Research Inc.’ >>

  http://www.clarionresearch.com
17.

Clarity Research Consultants

Midland Park, NJ - Phone: (201) 270-7300

Alisha Carti possesses insightful investigative skills & clarity. She offers creative thinking & energy, easily relating to all types of audiences...Read more about ‘Clarity Research Consultants’ >>

  http://www.clarityrc.com
18.

Cypher Research

Canton, MI - Phone: (734) 397-3400

New, clean, modern facility. Five minutes from airport and new Westin. Wifi, free DVD recording/Digital audio....Read more about ‘Cypher Research’ >>

   
19.

Davis Research LLC

Calabasas , CA - Phone: (818) 591-2408

We have been in research since 1970 so we're really good at helping you answer your business questions and making projects easy to field....Read more about ‘Davis Research LLC’ >>

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20.

Doyle Research Associates, Inc.

Chicago, IL - Phone: (312) 863-7600

Doyle Research is an innovative qualitative research firm specializing in focus groups, depth interviews, ethnographic research, and online research....Read more about ‘Doyle Research Associates, Inc.’ >>

   

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Description of Ethnography - Observational Research

Market research providers of ethnographic research / observational research. Select a company that uses this qualitative methodology, where the researcher observes consumer actions and behaviors associated with everyday life. This method is designed to provide information about how specific products or specific services are used or purchased.

Additional Resources of Interest


Featured content Ethnography - Examples of Video Reports
The following videos are provided courtesy of Housecalls, Inc.

Windows Media Player (or your default video player) should launch automatically after you click on the videos below.

About Housecalls: Housecalls ethnography is reality-based. We document how your consumers actually buy, use, live with and respond to your brands, not in a mock-up or virtual context, but in real life. And you’ll watch it all in Housecalls’ video report.


Intimate Revelations

Intimate Revelations

When we visit with your consumers, we make them our “instant best friends.” It’s a long-established Housecalls technique. Personal attitudes and actions which consumers don’t often reveal are divulged to our interviewers in front of our cameras.

Find out how often a woman cleans her bathroom and what a man does behind his wife’s back.

New Product Benefits

New Product Benefits

Consumers may use your product in surprising and unintended ways. Often they use products as a substitute for something else in a whole different product category. They freely verbalize emotional and social associations about a product. Sometimes consumers invent their own ways to use your product and offer an impromptu demonstration. The result can be a previously unexplored benefit area.

See a woman finding a new benefit in a skin lotion and another woman redefining “clean.”

See How They Buy

See How They Buy

Watch how consumers shop your product category. See how and why they select a brand.

Watch a mom and her son fight over a toothpaste brand in a supermarket.



View Housecalls, Inc. listing in the GreenBook

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