Ethnography - Observational Research
Marketing Research Firms in Texas 

Providers 1 to 3 out of 3
(in randomized alpha order, starting with "I", after featured listings)

 

1.

Idea Planet

Phone: (214) 751-6311, Dallas, TX

Creating stronger, empathic relationships between brands & consumers by delivering insights, implications and actionable ideas....
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2.

Q&M Research Services, Inc.

Phone: (972) 793-1700, Irving, TX

Q&M has Impulse Survey's highest overall rating in the entire state of Texas. Call now about Chicago or Dallas, we would love to talk to you....
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3.

Sentier Strategic Resources, LLC

Phone: (512) 687-6260, Austin, TX

At Sentier, we give our clients a deep understanding of what drives customer and user behavior....
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Related Articles

White Paper
Conducting Commercial Ethnography

by Housecalls, Inc.

This white paper details the methodology of ethnography and offers suggestions for executing a professional observation research project. Read White Paper »

 
Article
Come Swim in the New Waters of Qualitative

by Curtis Kaisner & Karen Lindley

Consumers are rapidly embracing technology in every facet of their lives. As a researcher, whether you consider yourself a traditionalist or technologist – no one is immune to admitting that the waters around us have grown. It is time to work in tandem to provide a new lens for which to see consumers. Read Article »

 

 

Media
Ethnography - Examples of Video Reports

by Housecalls, Inc.

Housecalls ethnography is reality-based. We document how your consumers actually buy, use, live with and respond to your brands, not in a mock-up or virtual context, but in real life. And you’ll watch it all in Housecalls’ video report. Read Media »

 
Media
Interview: Online Qualitative With Jim Longo of iTracks

by Dana Stanley, President, The Operandi Group

This video interview covers the transition to online qualitative research including initial concerns and discovered advantages. Jim Longo of iTracks details specific ways research companies approach the online space. Read Media »