Ethnic Research - Hispanics / Latinos
Marketing Research Firms in New York 

Providers 1 to 13 out of 13
(in randomized alpha order, starting with "Z", after featured listings)

 
Latin Facts Research - Hispanic Marketing Research & Business Consulting

We Know the Culture. We Know the People. We are leaders in Hispanic data collection with over 15 years of experience in qualitative & quantitative research among Unacculturated, Bi-cultured, & Acculturated Latinos. Learn more »

 

1.

Experian Simmons

Phone: (800) 918-9064, New York, NY

Experian Simmons delivers the mindset of the American consumer....
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2.

Horowitz Associates, Inc.

Phone: (914) 834-5999, Larchmont, NY

A boutique firm that, since 1985, has delivered excellence on every level to our clients. Specialists in Hispanic and multicultural research....
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3.

MBC Research

Phone: (212) 679-4100, New York, NY

Full service qualitative and quantitative research firm covering the General Market and over 25 Ethnic markets. Vast international experience....
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4.

Zebra Strategies

Phone: (212) 244-3960, New York, NY

Focus Group Recruiting Exit Interviews Intercept Interviews Field Management Multicultural Research Services/Moderating Executive Interviewing...
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5.

Applied Research - West, Inc.

Phone: (917) 210-8597, New York, NY

Field and tab services; Data collection in-house via telephone, mail and the Internet; Product clinics; Multivariate Analysis; and more....
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6.

Charney Research

Phone: (212) 929-6933, New York, NY

Expertise in market, domestic & international research, qual or quant, along with NYCs most affordable focus group center and most diverse moderators....
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7.

Hispanic Central Research Corp.

Phone: (718) 655-8231, Bronx, NY

HCR & NHR offer: professional bilingual staff specializing in Hispanic and African-American markets in New York and South Florida. Qualitative/quantit...
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8.

Knowledge Networks Inc.

Phone: (646) 742-5300, New York, NY

We specialize in innovative online research that gives leaders in business, government, and academia the confidence to make important decisions....
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9.

Landmann Consulting

Phone: (917) 488-8383, New York, NY

Multilingual moderating and in-depth interviewing from an experienced, RIVA-traine team with 16 years' experience with individuals and groups....
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10.

Millward Brown, Inc.

Phone: (212) 548-7200, New York, NY

Millward Brown is one of the world's leading research agencies, expert in effective advertising, marketing communications, media and brand research....
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11.

NEW YORK CONSUMER CENTER

Phone: (212) 302-9393, New York, NY

The ultimate qualitative focus group experience in the heart of midtown NYC! Surpass your expectations w/our skilled recruiting/client-focused team....
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12.

Northstar Research Partners, LLC.

Phone: (212) 986-4077, New York, NY

Full-service, global marketing research firm, U.S., Canada, Europe, partners in Asia. Quantitative/qualitative, consumer/business-to-business studies...
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13.

Opinion Access Corp.

Phone: (718) 729-2622, Long Island City, NY

OAC is the one-stop-shop for market research data collection focusing on diverse data collection options for our culturally diverse community....
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Related Articles

Article
Questions Of Validity In Hispanic Survey Research

by Ricardo López, Hispanic Research, Inc.

"Proven" survey methods for general market studies may yield invalid research data when used on the Latino population. This article describes survey research methodologies and questionaire design that will more effectively obtain the Latino opinion. Read Article »

 
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Latinos seek emotional connection in almost every daily interaction. This insight can be applied to interviewing techniques and marketing methods, as described in this article by Ricardo Lopez. Read Article »

 
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Much has been written about the advantages to taking a psychological approach to qualitative market research. As well, there are many companies out there who specialize in “ethnic” market research. But what happens when the two intersect? Read Article »

 

 

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A recent qualitative study was conducted to understand the meaning of a 'green' lifestyle for young consumers of mostly Hispanic origin. The study found preferred attributes for green cleaning products, specifically regarding the brand Seventh Generation. Read White Paper »

 
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With the Hispanic population growing in size and strength, their numbers could help determine the success or failure of a brand. The best way to tap into this rapidly growing and lucrative market is to ensure that all products, services, and promotional materials have been fully localized for Hispanic consumption. Read Article »