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White Plains, NY - Phone: (914) 761-1909 B2B International is a specialist business-to-business market research and intelligence consultancy working for clients on a worldwide basis.... |
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Atlanta, GA - Phone: (770) 650-8495 Market research, competitive intelligence, and strategy consulting for B2B/industrial clients and economic development agencies.... |
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Chicago, IL - Phone: (312) 726-1981 We provide a full range of qualitative market research and strategic marketing services for middle market businesses throughout the United States.... |
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Mount Kisco, NY - Phone: (914) 241-1900 Strategic market research services. Expertise in market positioning, brand equity analysis, and satisfaction studies... |
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New York, NY - Phone: (212) 505-6805 SIS International--founded in 1984--is a leading Full-Service US & Global Market Research and Market Intelligence Firm.... |
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The Understanding & Insight Group Denville, NJ - Phone: (973) 328-9107 Strategic front-end development of consumer-wanted products using in-context methods to capture unexpressed consumer intentions and create solid value... |
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Los Angeles, CA - Phone: (323) 254-4326 A Global Brand Development and Marketing Insight Consultancy... |
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Deerfield, IL - Phone: (847) 267-0169 Aeffect employs traditional and non-traditional research methods that help organizations: Identify, segment and understand their most valuable custome... |
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Shanghai, China (Peoples Republic of China) - Phone: +8621-6466-4229 Customized, high quality, commercial intelligence on China delivered by a creative team with over 10 years experience in the China market.... |
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Tustin, CA - Phone: (714) 838-4234 Full service automotive-specialist research firm. Proprietary and syndicated buyer research. Automotive Futures Center for full-scale clinics.... |
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New York, NY - Phone: (212) 551-1411 Behavioral Insights offers a unique approach to your qualitative and quantitative research needs through providing a dynamic blend of research techniq... |
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Scottsdale, AZ - Phone: (602) 441-2474 Integrating primary research with existing research, secondary sources and user-generated content, Blueocean delivers real insights affordably... |
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Los Angeles, CA - Phone: (323) 912-1935 BrandIQ is a full service brand research and strategy firm that has a passion to provide management confidence for strategic decisions.... |
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Shibuya-ku, Tokyo, Japan - Phone: +813-5778-1601 Carter Associates provides the gamut of research solutions necessary to become familiar with the Japanese market.... |
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Redwood Shores, CA - Phone: (650) 802-2100 Cheskin Added Value is a consulting firm that guides innovation through its deep understanding of people, cultures and change.... |
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Copernicus Marketing Consulting and Research Boston, MA - Phone: (617) 449-4200 Copernicus is a research-driven marketing consulting firm in the business of transforming companies.... |
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Edge Healthcare Research, Inc. Nashville, TN - Phone: (615) 385-9315 Edge Healthcare Research, Inc. is a full-service marketing research company, providing customized research solutions to the healthcare industry.... |
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New York, NY - Phone: (212) 986-2130 Choice research specialists utilizing validated, proprietary techniques to measure the market share and profit impact of business strategies.... |
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Cambridge, MA - Phone: (617) 613-6000 Forrester Research is an independent technology and market research company that provides pragmatic and forward-thinking advice to global leaders. ... |
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Atlanta, GA - Phone: (770) 226-8888 x224 Market research and consulting services since 1942. Specializing in B2B market research, strategic positioning, planning and competitive intelligence.... |
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Description of Strategic Research > Market Opportunity Evaluation
Market research companies providing strategic research regarding market opportunity evaluation. Find a firm conducting research to determine a strategy's appeal among specific segments of a target market.
Related Resources
How Big Is The Market... Really? | Article
Mark Towery, Managing Director, Geo Strategy Partners
 | The correct way to estimate market size depends on four different cuts of market data. The first examines demand; the second defines the "addressable market." Following that is analysis of the realistic opportunities for competition, and finally a targeted selection of "winnable" market opportunities. Geo Strategy Partners explains the process of determining market size to assess potential opportunities in this article. | Read Article » |
Market Segmentation: One Method, Four Examples | Case Study
Rajan Sambandam, TRC
| Effective market segmentation requires an understanding of the market and the skilled art of finding the appropriate segments. TRC gives four examples of this method's application with results. | Read Case Study » |
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