Focus Group Moderators - Ethnic Groups
Marketing Research Firms in San Francisco-Oakland (CA)
Providers 1 to 1 out of 1
(in randomized alpha order, starting with "K", after featured listings)
1.
Kiyomura-Ishimoto Associates
Phone: (415) 566-3603, San Francisco, CA
KI is a full-service research agency. We conduct surveys, mystery shopping, and full-service focus group research. Commercial, government, private....
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Related Articles
How to Craft Research for Japan; Culture Matters!
by SIS International Research
Many global research firms get trapped in a pitfall in designing the Japan leg of the global research project. "Consistent What and Differing How" is a norm one should always adhere to in global research projects that contain field research across many countries. More often than not, we need to adjust the specifics prescribed at the global level "What" to yield the best result from the research work in Japan. In this series of articles, I will shed a light on how we should deal with the "How" part of the norm to render the Japan leg most effective while keeping the "What" intact. Specifically, this article is about focus group research. Read Article »
