Analytical Services > Multivariate Analysis
Marketing Research Firms in Philadelphia (PA--NJ--DE--MD)
Providers 1 to 2 out of 2
(in randomized alpha order, starting with "I", after featured listings)
1.
ICR
Phone: (484) 840-4300, Media, PA
ICR, a top-ranked national and Intl. market research co. providing custom research and analysis on a wide range of issues. ...
Read more about ICR »
2.
Marketing Systems Group
Phone: (800) 336-7674, Fort Washington, PA
Capabilities include Web-based sampling systems, sample screening services, PRO-T-S dialers,and ARCS panel management and IVR/Web data collection....
Read more about Marketing Systems Group »
Focus Group Facilities
Photos 
Print Ad
Related Articles
Non-Response Bias In Survey Sampling
by TRC
Market research accounts for many scenarios to ensure high quality of data. One of the most overlooked problems is non-response bias. TRC describes ways to reduce its effects through survey design and data adjustment in this white paper. Read White Paper »
Predicting Choice with Conjoint Analysis and Discrete Choice
by Sawtooth Technologies Consulting Group
Conjoint Analysis and Discrete Choice are popular techniques because they let marketers predict choice behavior. Follow this detailed example from Sawtooth Technologies. Read White Paper »
MaxDiff – maximum power to act on market preferences
by Sawtooth Technologies Consulting Group
Determining preferences in product features or benefits, marketing slogans, logos, service options, or even restaurant names, allows for trial and error without the error. Read Article »
Survey of Analysis Methods Part I
by Rajan Sambandam, TRC
Practical marketing research deals with two major problems: identifying key drivers and developing segments. In this two-part series TRC looks at key driver analysis and segmentation. Read White Paper »
