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Providers 1 to 20 out of 20:
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Lake Success, NY - Phone: (516) 394-6000 MSW provides research based, brand strategy consultancy to support an integrated brand experience... |
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N2 Qualitative Marketing Research Allendale, NJ - Phone: (201) 934-0074 Full-service qualitative marketing research firm offering services that range from conducting traditional focus groups to non-traditional ethnography... |
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Ann Arbor, MI - Phone: (734) 332.9200 NewProductWorks (now a part of GfK) offers full service marketing research, complete consumer research services & cutting-edge ideation facilitation.... |
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Fairfield, CT - Phone: (203) 319-1119 Shaping Brands - Enhancing Lives... |
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Bloomfield Hills, MI - Phone: (248) 332-5000 Full-service market research firm specializing in customer satisfaction & loyalty, product & service quality, research design and statistical analysis... |
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Summit, NJ - Phone: (866) 545-3216 Rockhopper Research is truly a 21st century insights partner; using cutting edge methods and the best global researchers in the business... |
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Princeton, NJ - Phone: (609) 688-9640 Qualitative and quantitative research. Focus groups, individual interviews, idea generation for developing new products and concepts, repositioning ex... |
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The Understanding & Insight Group Denville, NJ - Phone: (973) 328-9107 Strategic front-end development of consumer-wanted products using in-context methods to capture unexpressed consumer intentions and create solid value... |
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Valient Solutions Market Research Rochester, NY - Phone: (585) 227-2600 Valient Solutions is a global full-service market research agency that provides market research, data collection, analytics & research services.... |
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Toronto, Canada - Phone: (416) 481-7409 Focus groups, bulletin boards, on-site, depth interviews, facilitation, innovation workshops. Expert in financial, services, employee, innovation.... |
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Los Angeles, CA - Phone: (323) 254-4326 A Global Brand Development and Marketing Insight Consultancy... |
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Applied Marketing Research, Inc. Kansas City , MO - Phone: (816) 442-1010 Data analysis/mining; telephone, internet, and mail data collection; focus groups; online panels; and executive one-on-one interviews... |
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Waltham, MA - Phone: (781) 250-6300 Voice of the Customer consulting for new product development, onsite and public VOC training, IDEALYST online brainstorming. Over 20 years experience.... |
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Boston, MA - Phone: (617) 350-8922 Chadwick Martin Bailey is a premier provider of market strategy and research. We work with industry leaders to provide customized information solution... |
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San Francisco, CA - Phone: (888) 769-3807 We help you listen to and observe customers and use the insights to build products, services, messages & experiences that are relevant and compelling.... |
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GfK Custom Research North America New York, NY - Phone: (212) 240-5300 A full-service fact-based consultancy, GfK Custom Research North America is part of the GfK Group, the world's fifth-largest market research company.... |
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1015 Zl Amsterdam, Netherlands - Phone: +312-0589-8383 Global NR is a global network of market research agencies offering qualitative and quantitative research expertise worldwide... |
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Westport, CT - Phone: (203) 221-0411 Greenfield Consulting Group is a qualitative consultancy serving the consumer and B2B marketing needs of a diverse range of clients, globally.... |
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Encino, CA - Phone: (800) 288-8226 GroupNet is the country’s largest network of top-rated independently owned focus group facilities with 35 facilities located in 25 markets nationwide.... |
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Indianapolis, IN - Phone: (317) 644-5300 Full service qualitative focus group facility (3 suites) with remote viewing capabilities. Ask about our 100% respondent show guarantee... |
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Description of New Product Research > Idea Generation
Market research firms that use creative sessions, brainstorming, ideation, qualitative research, etc. to generate new product or service ideas. Find a company to identify, develop and test ideas and concepts for new product or services.
Related Resources
What's In It For Me? Qualitative Research in the Innovation Age | White Paper
John Holcombe, President, Insights Marketing Group
| As the information age evolves into the innovation age, qualitative researchers must adapt their methods to emphasize consumer anthropology; creativity and co-creation; and action and/or strategic planning to look beyond product attributes by asking – and answering – the questions of ‘So what?’ and ‘Now what?’ | Read White Paper » |
Want better product ideas? Try smart incentives | White Paper
Rajan Samandam, TRC
| Idea generation from survey respondents is strongly dependent on incentive. Introducing competition strengthens the quantity and quality of creative responses. TRC provides examples of smart incentives in this white paper. | Read White Paper » |
New Product Development: Stages and Methods | White Paper
Rajan Sambandam, TRC
| TRC identifies the best methods for each stage of the product development process, from Idea Generation through Feature Development, Product Development and Product Testing. | Read White Paper » |
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Services related to New Product Research > Idea Generation
Types of Research
Idea Generation
New Product Research
New Product Research > Concept Development & Testing
New Venture Analysis & Research
New Product Research > Post-Launch Tracking
New Product Research > Development & Testing
New Product Research > Test Marketing
Research Techniques & Services
Brainstorming & Facilitation
Market Research Consultants > New Product Research
Audiences, Industries & Market Specialties
New Products
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