Online Survey Programming
Marketing Research Firms in Chicago (IL--IN--WI) 

Survey Hosting - Selecting the Right Vendor

by Marc I. Tillman, Amplitude Research, Inc.

Survey hosting can refer to an ASP offering market research software where users can program and administer their own surveys. At the other end of the spectrum it can refer to a full-service survey solution where the survey company's professional staff programs and administers the survey on its own platform. This article describes differences in each approach and discusses some of the key considerations in the selection of a survey hosting vendor. Read Article »