Computer Hardware

Companies that offer market research services related to computer hardware. Review and compare vendors able to conduct a research project associated with computer hardware, scanners, modems, printers, monitors, etc.

21 results are displayed in randomized alpha order, starting with "R", after featured listings.

Yarnell Inc.
Yarnell Inc.

Global high tech companies have come to Yarnell Inc for over 25 years for new product research and guidance in hardware, software and services

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Ipsos
Ipsos

Ipsos offers six areas of market research specialization: advertising, loyalty, marketing, media, public affairs, and survey management.

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Advocacy and the Revenue Narrative: A Case Study

Don Ryan, Vice President, Technology Practice, Market Probe, Inc.

Don Ryan demonstrates the direct linkage between advocacy and measuring business performance. Ryan uses a 2011 survey of IT decision makers to illustrate Market Probe’s approach to using advocacy to measure customer experience and link it to specific financial and business outcomes, a methodology relevant across B2B and B2C sectors.

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The Adoption of Technological Change

Steven Yarnell, Paul Anderson, and Lesley Muir of Yarnell Inc.

Several overlapping processes create tension between IT, their users, and outside vendors, which affect the pace of technology adoption. Why vendors see customers as tortoises and customers see vendors as hares.

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