Positioning Testing / Concept Testing

Market research providers of positioning testing and concept testing services. Locate a company to help you evaluate end consumer responses to a product or service idea.

69 results are displayed in randomized alpha order, starting with "T", after featured listings.

GutCheck
GutCheck

GutCheck is transforming market research through instant access to target consumers so you can answers critical business questions in hours, not weeks

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VeraQuest, Inc.

VeraQuest is a hybrid organization that leverages the cost, speed and sample size benefits typically associated with omnibus research with the flexibi

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Affinnova
Affinnova

Affinnova is a high-growth software and services firm that enables innovative companies to drive better ideas to market faster.

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Ameritest
Ameritest

Ameritest tests thousands of ads internationally for Fortune 500 and Global 1000 companies each year.

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AnswerLab
AnswerLab

AnswerLab conducts user experience research to help clients improve their websites, mobile applications and other digital products.

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Packaging designers and engineers partner with insights professionals to identify and deliver against unmet consumer needs. Once you clear the myths of consumer research, you are more likely to ensure collaboration between the creative and research disciplines and to enrich the effectiveness of the innovation toolbox.

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Prediction Markets for Concept Testing Prediction Markets for Concept Testing

Jared Heyman, Founder and President, Infosurv

This white paper describes prediction markets, an innovative way to improve the speed and accuracy of online concept tests. You will learn why prediction markets deliver accurate concept tests more quickly than traditional methods, how prediction markets work, why they are more cost effective, and when you should utilize a prediction market.

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