Healthcare Market Research

Companies that offer market research services related to the healthcare industry. Review and compare vendors able to conduct a research project associated with general healthcare, health issues, healthcare employees, healthcare providers, etc.

147 results are displayed in randomized alpha order, starting with "O", after featured listings.

CatalystMR

CatalystMR specializes full service research, online & mobile survey programming, hosting, consumer & B2B panel, & panel community developments.

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TRC
TRC

Research & analytics firm with expertise in new product research, message optimization, pricing research, conjoint, segmentation, brand equity value.

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Aeffect, Inc.
Aeffect, Inc.

Aeffect employs traditional and non-traditional research methods that help organizations: Identify, segment and understand their most valuable custome

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EFG Inc.
EFG Inc.

USA Full-service one-stop shop for International quantitative and qualitative fieldwork. Top 25 Global Research Firm with large in-house capabilities.

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Related Articles

Perfect Multicultural Storm’ for Health Insurers & ACA Exchanges Perfect Multicultural Storm’ for Health Insurers & ACA Exchanges

Santiago Solutions Group

The healthcare industry is entering a confluence point where Multicultural segments represent the largest segments of eligibles and ‘Invincibles’ yet only few health insurers and marketplaces have built successful multicultural engagement-acquisition methods. Effectively tapping this opportunity is a requirement for boosting growth and reducing costs. Health Net, Aetna, Cigna and Humana “weathered the storm” excelling in acquiring new exchange eligible Multicultural consumers while UnitedHealth grabbed significantly less than their fair share of Hispanic growth. Florida attained the leading Hispanic enrollment rate among large Hispanic states. On the eve of the third open enrollment period, it is clear that insurers who can effectively figure out the nuances of educating, influencing, signing up and serving multicultural customers are poised to accelerate their growth and win significant share.

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7 Multicultural Marketing Lessons from Obamacare to Hyper-Complex Categories 7 Multicultural Marketing Lessons from Obamacare to Hyper-Complex Categories

Santiago Solutions Group

Hyper-complex categories like healthcare confront consumers with multi-dimensional barriers to entry. These challenges require marketers to anticipate and properly address the needs of this new wave of adopters. The Affordable Care Act provides a good lesson for other complex categories still waiting to mine the growth opportunities these segments offer. These 7 lessons can be adapted to financial, retirement planning, first home buyers, vacation ownership, life insurance and similar categories.

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