Parents

Companies that offer market research services related to parents. Review and compare vendors able to conduct a research project with parents as a demographic group.

22 results are displayed in randomized alpha order, starting with "H", after featured listings.

PlayScience
PlayScience

We are a full-service strategy, research & design firm focused on product & service innovation, media & technology, kids & families, and education.

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Clearworks
Clearworks

We help you listen to and observe customers and use the insights to build products, services, messages & experiences that are relevant and compelling.

Read more about Clearworks »

Related Articles

i-on-Women Study Reveals Only 9 Percent of Women Feel Marketers are Marketing Effectively to HER i-on-Women Study Reveals Only 9 Percent of Women Feel Marketers are Marketing Effectively to HER

Insights in Marketing

A new study by Insights in Marketing, LLC's i-on-Women team reveals that marketers are failing to connect with female consumers. Only 9 percent of women feel like marketers are marketing effectively to HER. Considering that women control more than 80 percent of purchases across a range of categories, marketers are missing a valuable opportunity.

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Research with Boomers and Seniors: 3 things you need to know Research with Boomers and Seniors: 3 things you need to know

Doyle Research Associates, Inc.

With ever-increasing longevity, Baby Boomer and Senior populations continue to grow at an incredible pace. Their careers are lasting longer, they are more active than ever before, and enjoy more disposable income than their predecessors. As you think through your strategy for including Boomers and Seniors in qualitative research, there are a few considerations to ensure you get the most out of your engagement with these groups.

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Comparison of Mobile Online, Landline, Cell Phone, & Online Access Panel

David Johnson, Director of Project Analytics, Discovery Research Group

The landline, cell phone, and online access panel are well known and frequently used channel modes for data collection. In this research report, online access panel users were found to be more like landline respondents than cell phone or mobile online respondents. Learn more in this white paper from Discovery Research Group.

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