Civicom® Website Updates Reveal the Latest in Combining Mobile Qualitative and Online Bulletin Boards

Civicom® has updated its website pages on Civicom InSitu® mobile qualitative research and Civicom Chatterbox® online bulletin boards. Now researchers can create an online individual depth interview (IDI) or focus group at the touch of a button.

Civicom® Marketing Research Services has updated its website pages on Civicom InSitu® mobile qualitative research and Civicom Chatterbox® online bulletin boards to reveal the latest in what is possible when clients combine the two. Civicom® Marketing Research Services is a global leader in serving the marketing research community with a strong industry presence in facilitating individual depth interviews and focus groups, online bulletin boards, online communities, audio and video diaries, and mobile qualitative research.

Civicom InSitu® Mobile Qualitative Research lets researchers get actionable insights into real world consumer behavior through respondents using mobile devices, smart phones, and even traditional land lines. The process is convenient for both researchers and respondents. Respondents need to press only one number to start audio recording their qualitative thoughts and impressions. Respondents can easily upload text, photos, videos and documents. Researchers can involve a broader population, improve accuracy of data, and get closer to the real thoughts and feelings of respondents, with faster turnaround time. Plus, respondents love it.

Now, researchers can view all of the respondent postings via one simple log in to their Civicom Chatterbox® Online Multimedia Bulletin Board. Civicom Chatterbox® is a practical tool for online bulletin boards, forums, and private online communities. Civicom Chatterbox® offers quote and highlighting features, tagging and word clouds to enable researchers to sort all the mobile qualitative data collected in a study into a useful format to create a client report. The researcher also has the option to open up Civicom Chatterbox® to access by respondents, turning a board of respondent postings into a full-fledged online individual depth interview (IDI) or focus group at the touch of a button.

Civicom® is powered by a combination of proprietary global audio conferencing technology, online meeting software, web technology tools, superior recording capabilities, and a proprietary transcription system. Civicom® offers simultaneous translation for global or multi-country projects, as well as recruiting services through CiviSelect™. Civicom® sets the standard in superior client service and support.

With Civicom®, you can conduct your IDIs and focus groups, multimedia online bulletin boards, and mobile qualitative research anywhere in the world without travel. Trust your project to the industry leader developing and using the latest technologies.

To learn more about how to use Civicom InSitu® and Civicom Chatterbox® and how to combine your mobile qualitative study with your online bulletin board, contact Civicom® Marketing Research Services: at 203-618-1811, email inquire@civi.com, or visit or newly updated website pages: http://www.civi.com/civicom_marketing_research_insitu.html and http://www.civi.com/civicom_marketing_research_chatterbox.html

This content was provided by Civicom, Inc. Visit their website at www.civi.com/marketingresearch.

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