Noviodata Expands Online Survey and Panel Management Capabilities Utilizing Kinesis’ Advanced Market Research Software

AUSTIN, TX (October 18, 2011) - Kinesis Survey Technologies LLC (Kinesis), the industry leader for future-proof market research software solutions, today announces the release of a new case study featuring client Noviodata and its utilization of the Kinesis solution suite to facilitate online research projects worldwide.

Noviodata, headquartered in The Netherlands with addition offices in the US, UK and China, is an experienced online sample company that specializes in providing high-quality panel management and online research services. After determining that its previous software solution could no longer meet its business requirements, and following a detailed competitive evaluation, Noviodata selected the Kinesis market research solution suite earlier this year. The case study details Noviodata’s key selection criteria including cutting-edge survey functionality and comprehensive panel management tools, why Kinesis was ultimately selected, and also the return on investment that Noviodata continues to achieve.

“Kinesis solutions help us to do more work in the same amount of time and provide new school functionality that other vendors do not offer,” says Eelco Markensteyn, Noviodata Panel Manager. “We feel the Kinesis solution suite is uniquely qualified to grow with Noviodata and our diverse research needs.”

Noviodata utilizes Kinesis Survey™ to develop and program dynamic multimode (web/mobile) surveys for a wide variety of research projects, and Kinesis Panel™ to actively manage multiple panels and maximize its sampling capabilities. The company also utilized a Kinesis API to fully integrate Kinesis functionality with its existing panelist website solution. In the case study, Noviodata reports that the Kinesis market research software platform is exceeding its expectations.

“Kinesis provides highly advanced software capabilities that enable our clients to facilitate the widest array of market research projects,” said Leslie Townsend, Kinesis President. “Noviodata is among the most innovative and well respected research companies, and Kinesis is honored to provide software that will enable them to continue their many successes.”

The full Noviodata case study is available at: http://www.kinesissurvey.com/resources/case-studies/.

About Kinesis Survey Technologies

Kinesis Survey Technologies, LLC provides a multimode survey and panel management product suite to advance innovation in both mobile and web-based market research. Delivering intuitive, state-of-the-art applications, Kinesis software products can be effectively utilized without deep programming knowledge yet are robust enough to perform the most complex of survey and panel functions. Headquartered in Austin, TX, USA, Kinesis offers product versions for both the market research industry and enterprise business organizations, and proudly supports next generation research applications worldwide. For more information, contact sales@kinesissurvey.com or visit www.kinesissurvey.com.

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