StandPoint is a FINALIST for the AMY Award for Marketer of the Year

 

StandPoint was honored as a finalist for the AMY Award for Marketer of the Year in the Market Research Innovation category. The award was presented at the American Marketing Association’s annual event in Atlanta, Georgia.
 
 
ATLANTA - April 30, 2013 - StandPoint was honored as a finalist for the AMY Award for Marketer of the Year in the Market Research Innovation category.  The award was presented at the American Marketing Association’s annual event in Atlanta, Georgia.  The award recognized StandPoint’s proprietary SCORE (Scope, Consult, Originate, Refine, and Evaluate) concept development approach and the company’s patented TeamBuilder™ online assessment tool. The AMY award is presented annually by the American Marketing Association (AMA).   
 
Unique to SCORE, is StandPoint’s patented TeamBuilder™ online assessment tool.  It analyzes a potential study participant’s cognitive style and enables StandPoint to screen and hand-select participants based on their natural gifts and abilities. The result is an increase in the productivity of research respondents, the quality and quantity of original ideas, and the high value for the client’s research investment. 
 
For more information on StandPoint email Justin Blomgren at jblomgren@standpointgroup.com or call 404.549.5455. Or, visit www.standpointgroup.com. 
 
About StandPoint 
 
Founded in 2002 by Kip Creel, StandPoint is an Atlanta-based market research firm singularly focused on supporting the product and brand development efforts of Fortune 5,000 companies.  Its proprietary SCORE (Scope, Consult, Originate, Refine, and Evaluate) approach and the patented TeamBuilder™ online assessment tool offers a high return on investment and enables companies to make smart and successful brand, product, and service development decisions.
 
 
This content was provided by StandPoint. Visit their website at www.standpointgroup.com.

Company profile

StandPoint

Tucker, Georgia, United States of America
Telephone:
770-270-4800
Email:
kcreel@standpointgroup.com
Website:
http://www.standpointgroup.com
About StandPoint:
Customer-Driven Product Development

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StandPoint names Justin Blomgren as Director of Business Development

StandPoint

Justin Blomgren brings years of technology and market research experience to StandPoint. Justin will be responsible for expanding StandPoint’s business by informing prospects about StandPoint’s new suite of tools designed to bring new products to market.