By Leonard Murphy

As part of the last round of the GRIT Study we asked respondents to name the companies they consider to be the most innovative. The result was a list of 50 market research firms. Here's a table that shows absolute rank, total mentions, and mentions broken down by suppliers and clients. Read More

By Jason Anderson

I asked myself "what would I do if I were in a research vendor's shoes." I don't envy them, nor would I look forward to the many inevitable changes in strategy. However, as their customer, I would like very much for them to stay in business and to offer the right value proposition. Here's where to start. Read More

By Leonard Murphy

Lately there have been several high profile new entrants into the "insights" business, some of them from outside of the traditional market research industry. Examples range from major global companies to start-ups. It all adds up to a disruption of the market research industry that is simply unprecedented. Read More

By Andrew Jeavons

There is a lot of noise about 'DIY research', most of it seems to be about how it is a 'threat' or is somehow wrong. Neither of these is true, unless you want the world to stay the way it is. Progress is always going on, and to decry something for which there is a need is simply not going to work. MR has to embrace change. You can't stop the future. Read More

By Edward Appleton

Edward Appleton offers a personal wish list of what he as a client-side manager looks for from his research vendors. He brings a unique perspective as a progressive and forward looking research professional. Edward's post is followed by a number of thoughtful comments. Read More

By Leonard Murphy

Ray Poynter responded to the press release by Gongos Research regarding the results of a new study they conducted on the validity of smartphone research. Dr. Michael Alioto, the principal author of the report came back with a reply. Here are both sides. Read More

By Leonard Murphy

The 2010 Honomichl Top 50 Report contrasted with the GRIT Top 50 Innovative firms to help understand innovation as a driver of revenue growth. Read More

By Leonard Murphy

Meet Join the Dots, Motista, and Decooda. Each of these three start-ups is pioneering an innovative new model that is a great example of where market research/strategic business intelligence is moving towards. Read More

By Dorrie Paynter

Will Facebook replace research-oriented platforms for asynchronous discussions with groups of pre-recruited participants? While nice in theory, here are 7 reasons why using Facebook for research is not yet on par with research-specific platforms. Read More