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Roots Research

Company Description

Roots Research is a dedicated and effective research recruitment agency. We source high-quality participants for a range of different research methodologies and market sectors across the UK, Europe, and the US. Founded in 2008, we have become an established and valuable partner to a large number of research organisations. We are known for thinking laterally and devising innovative ways to tackle research projects, and we provide a tailored and comprehensive service, including recruitment, interviews, analysis, and support. We’re passionate about our work and continually succeed in sourcing quality participants with high attendance levels for research fieldwork. We are efficient, effective, and we know our market inside out. At Roots we aren’t just excellent recruiters, we also provide a range of support services that keep projects running smoothly; flexibility and responsiveness are at the heart of our approach, and we understand the importance and value of our reputation. Our service is guaranteed, no matter how challenging or complex; we thrive on the meeting the challenges of recruitment head-on, and always ensure that every project is delivered to the highest possible standard.

  • AQR (United Kingdom)
  • MRS (United Kingdom)
  • ESOMAR (International)
  • ISO27001, BHBIA, MRS Fair Data
Company type:
  • Panels / Communities
  • Qualitative Research
  • Recruiting
0044 1273 617 132
50 Grand Parade
Brighton, BN2 9QA
United Kingdom
Other Links:
Countries where research is conducted:
United States of America, United Kingdom, Germany, France
see full list »

Products (1)

ProductImage Take Part in Research

Take Part in Research ( is essentially the recruitment arm to Roots Research. The website is very much focused on the participant and explains the reason behind and experience of participating in qualitative market research. We obtain anything up to 5000 unique registrations per month through this site and currently have a UK wide active membership of 350,000 members. With this site we advertise across a range of online and offline platforms allowing us to target a vast demographic across the UK. Our dedicated recruitment team work tirelessly, encouraging respondents to participate in research. As part of our promotional efforts, we hand out leaflets on the street, delivering them through doors and leaving them in doctors’, dentists’, mother and baby groups local shops, community halls – everywhere we can think of really! . Elsewhere, our social media presence is ever expanding – we love the idea of our projects going viral. The more people hear about what we do, the more people we have to screen in to each project (always by telephone or face-to-face), ensuring that you have the exact profiles that the project demands.


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