We are a family-owned, full service provider of custom research that helps businesses make smarter strategic choices to achieve stronger growth.

About

About
Beta Research is a family-owned, full service provider of custom research, that helps organizations make smarter strategic choices. Beta Research was founded in 1970, and has offices in New York, Boston and Philadelphia. Our experienced employees use a range of methodologies – quantitative and qualitative, traditional and cutting-edge – to obtain information our clients need when making key decisions. Beta Research is a certified woman-owned business with a demonstrated commitment to sustainability and social responsibility. Beta Research conducts consumer and business-to-business research, with special expertise in healthcare/pharmaceutical, media and consumer products. Studies typically include concept, branding, packaging, product, attitude and usage, advertising, tracking and panel development. Our Capabilities Include: » Study design and sampling » Database appending and management » Field work » Coding, data entry and verification » Tabulation and statistical analysis » Reports and presentations Beta Research conducts both quantitative and qualitative research studies, including: Quantitative » Mail » Telephone » Online (Mobile included) » Onsite Interviews – mall, convention and event » In-Home Usage Qualitative » Traditional and Online Focus Groups (all aspects) » In-Depth Interviewing (IDIs) – telephone and in-person » Website Usability Testing » Eye Tracking » Focus Group Facility (Long Island, NY) Located only 30 minutes from New York City, Beta Research also operates Long Island's premier research facility for on-site and web-based focus group interviewing and research design. Our management team, with years of marketing research experience, takes pride in offering you the highest level of service, comfort and convenience.

Facility Photo Gallery

Facility Details

  • Location: Suburban
  • Building Type: Free Standing Building
  • Facility Features: Catering facilities, Client lounge, High-definition TV, Office services, Onsite parking, Overhead projector, Recording - Audio, Recording - Digital, Recording - Video, Separate client entrance, Video-conferencing, Video-streaming, Wired broadband, Wireless Internet
  • Travel time from airport: 30 mins
  • Travel time from downtown: 45 mins
  • Recruiting capabilities: Long Island's premier research facility for on-site and web-based focus group interviewing and research design. Our management team, with years of marketing research experience, takes pride in offering you the highest level of service, comfort and convenience. Services include, but not limited to moderation, study design, facility setup, recruitment and streaming of video.
  • Recruiting area: Tri-State Area (NY, NJ and CT)

Facility Rooms

Room types Dimensions Capacity Observation capacity
Computer Usability Lab
Focus Group
Product Testing Lab
24X14 15 15
Client Lounge
One-on-One
8X10 3 0
Viewing Room
20X12 15 0

Contact Details

Email : Send an email

Telephone : (516) 935-3800

Key Personnel
Gail Disimile
Executive Vice President
516-935-3800
Amy Gorelkin
Chief Executive Officer
516-817-3118
International Capabilities
Social Media
Services

Market Research Specialties

Research Solutions

Consumer Research
Customer Satisfaction / VOC / CX
Product Testing
Product Testing
Advertising Research

Research Services

Market Research
Interviewing - Location
Interviewing - Method
Qualitative Services
Interviewing - Audience

Industries & Demographics

Association Membership
Consumers
Education
Health Care / Medical
Health Care / Medical

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