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FRC Research Corp.

Company Description

FRC is a full-service custom market research firm with the highest standards of study execution and a strong emphasis on delivering actionable marketing recommendations. Unusually for today's market research world, all projects are closely overseen by senior management, from initial problem definition through fieldwork, analysis and on-going counsel. As a full-service custom firm, FRC conducts all types of consumer research, but our particular specialties include LOT -- our proprietary and uniquely actionable approach to line optimization -- as well as strategic market studies (i.e., "A&Us"), tracking programs and all types of product testing. Clients include a mix of Fortune 500 multi-nationals and mid-size companies, working with both research professionals and marketing management.

Company type:
  • Full Service Market Research
  • International Market Research Services
Telephone:
212-696-1000
Address:
116 East 27th St.
New York, New York, 10016
United States of America
Metropolitan Area:
New York (NY--NJ--CT)
Region:
New York
Countries where research is conducted:
United States of America
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