- Strategic Partnerships Lead - Brands
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Fetch has two technology platforms that enable consumer packaged goods companies with granular shopper data and insights:
Shop Fetch is an in-store mobile scan & go application modernizing brick & mortar. With the shopper engaging with our application in Fetch-enabled stores, we're able to gather unrestricted data and insights into the shopper and their behavior.
Currently with over 50K shoppers using the technology within the network of stores and across a weekly basis, the data we receive from every transaction including, item by item time stamping as the items are selected, offers a unique insight into the shopper journey for every transaction. The ability to understand shopper's loyalty over time, the order the basket is filled, how the shopper reacts to various promotions and other stimuli, and more.
The second platform is Fetch Rewards: a next-generation loyalty program that rewards shoppers for their everyday purchases, anytime and anywhere in the United States. By simply scanning their grocery receipts, Fetch Rewards digitizes and awards points for the purchases on that receipt, and has an intelligent algorithm to disproportionally award points based on certain "good" shopping behaviors. With shoppers scanning every one of their grocery receipts, we have unadulterated access to their shopping behaviors across retailers and channels, and enable our clients to make better decisions about price and promotion.
131 W WILSON ST , STE 400
MADISON, Wisconsin, 53703
United States of America, Chicago (IL--IN--WI)