A full-service qualitative and quantitative research firm specializing in multicultural and multi-market studies. We serve private sector, government and non-profit clients who target Asian American populations (incl. Chinese, Korean, South Asian, Vietnamese, Filipino and Japanese) or global markets (USA, Europe, Asia, Latin America).
Our innovative expertise spans multiple sectors, with a particularly strong track record in health care, financial services, retail, consumer goods and government research.
We offer a full range of multi-language, online, in-person, phone and mail methodologies to meet client needs at all stages of the marketing cycle - From market opportunity assessment, usage and attitudes studies, brand positioning and product testing to marketing communications research, campaign testing, packaging and pricing studies, brand tracking and customer satisfaction surveys.