-
Mark
Towery
- Managing Director
- View Linkedin profile »
Geo Strategy Partners specializes in business-to-business and industrial market research and strategy. We are best-suited for difficult and complex projects requiring access to hard to reach decision makers, an understanding of technical product applications, and a strategic analysis of the opportunity over and above the competitive insights. For manufacturers and B2B service firms, we are the Go-to-Firm for Go-to-Market Strategy. We have a full range of qualitative and quantitative market research capabilities. Our data analytics team is second to none; we utilize only experienced consultants and industry analysts to conduct high value qualitative interviews. With offices in the US, Europe, and Asia, we can field research teams almost anywhere in the world.
Strategic planning has changed shape in the past 25 years with the emergence of global markets, bursts of new technology, and changes in the world economy. Geo Strategy Partners shares their insights ...
Read more »The correct way to estimate market size depends on four different cuts of market data. The first examines demand; the second defines the "addressable market." Following that is analysis of the realist...
Read more »Listening to custumers requires a more proactive and targeted approach than collecting surveys. Customers genuinely appreciate being asked for feedback and it serves as brand reinforcement. Business-t...
Read more »Refocus; Retool; Recover. Your go-to-market strategy and business model need to be revamped to match the current economy's competitive landscape. To re-energize your product and drive sales, hone in o...
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Geo Strategy Partners received the 2018 Globe Award from Georgia Department of Economic Development (GDEcD) in recognition of excellence in international business and commitment to strengthening the State’s economy through continued expansion into new global markets. http://www.georgia.org/bus
Read more »Geo Strategy Partners expands its Latin American capabilities with a new office in Nicaragua. While Geo Strategy Partners have been doing research in the region for many years, having an operational platform in Nicaragua enhances the ability to not only help global clients succeed in Latin markets,
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