We are an innovative market research and consulting firm, specializing in product development, that partners with our clients to deliver relevant and actionable insights leading to better business decisions.
Our full service Market Research division provides reliable and affordable solutions to every business and research need, from defining the scope of the opportunity to address, to flawless design and execution. Our shopping mall location allows us to conduct mall-intercepts or pre-recruited interviews among a diverse target of consumers in Florida, and we work nationally with a reliable network of fieldwork partners. We also design, program and execute online research for cost efficient, fast data generation.
Our full-size shopper lab is the ideal space for package assessments in a real convenience store setting. And our research kitchen allows us to conduct taste studies following the most rigorous protocols.
Our Consulting division provides new or established businesses with the support they need to identify and pursue market opportunities. We can help evaluate the competitive landscape and propose opportunities of where to play, as well as lead the process for product and commercial innovation to develop initiatives that win in the marketplace. We even help generate business plans and compile the information needed in impressive investor decks to present the initiative to potential funders.
With over 20 years of combined experience in the industry, we have served the cosmetics, fabric care, household and baby care categories from the R&D and commercial side of the largest Consumer Goods companies. At the same time, the agile and flexible culture that only an independent firm can provide, allows us to effectively address the needs of the smaller start-ups and enterpreneurs.