Psyma Latina - Mexico and Latin America

Company Description

Interview Partners: ISO-certified, multi-lingual, swift: field and full services in Mexico and LatAm. Responsive, reliable and recommended: we take partnership seriously. Psyma and IVP Latina are your regional hub for generating market insight in the region. Qualitative and quantitative data collection infrastructure, among others: - One-call, multi-lingual, streamlined project management for the entire region - High specialty, senior moderators and experienced interviewers - Qualified translators and transcribers - Project execution in compliance to international market research codices as ESOMAR and MRA and to industry standards in terms of AE reporting - Central recruitment and interviewing hub in Mexico City - FocusVision or in-house streaming for qualitative projects - Access to research facilities in Bogota, Buenos Aires, Caracas, Guatemala City, Lima, Mexico City, Monterrey, Panama City, Rio de Janeiro, Santiago de Chile, San Salvador, Sao Paolo, and others upon request Passion, creativity and pragmatic project management and quality control to provide you with the most satisfying research experience and high quality information. Main facilities (others upon request): Gesell Rhin: Central interviewing studio with one-way mirror with comfortable reception and waiting area for your participants. Interviewing room for depth interviews, mini-groups or focus groups. InsightBar by Psyma: Creative space with a view north of Mexico City. Ideal for consumer sessions and co-creation workshops. 3 interconnected spaces: InsightBar, Probing Room and BreakOut Terrace. Interviewing room for depth interviews, mini-groups or focus groups - observation via CCTV. The ideal setting if you want to escape the typical commercial district setting and be close to the Mexican consumers.

Affiliations:
  • QRCA (United States)
  • EphMRA (International)
  • ESOMAR (International)
  • AMAI (Mexico)
  • Camexa
Company type:
  • Data Collection / Field Services
  • Full Service Market Research
  • International Market Research Services
Telephone:
+52 55 5592 0572
Website:
Address:
Rio Rhin 223-20
Col. Cuauhtémoc
Mexico City, 06500
Mexico
Countries where research is conducted:
Argentina, Brazil, Chile, Colombia, Costa Rica, Dominican Republic, El Salvador, Guatemala, Honduras, Mexico, Nicaragua, Panama, Peru, Venezuela
see full list »

Facility Details

Images (4)

Facility Details

Location: Reforma Ave. District
Building type: Office Building
Facility features: Catering facilities, Client lounge, High-definition TV, Office services, Overhead projector, Recording - Audio, Recording - Digital, Recording - Video, Video-streaming, Wired broadband, Wireless Internet
Travel time from airport: 20 min
Travel time from downtown: 15 min
Recruiting capabilities: Specialized recruiting team for consumers, B2B and medical audiences.

Facility Rooms

Room types
Dimensions
Capacity
Observation capacity
Focus Group
5X3 Metres
10

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From the blog: Psyma Newsroom

Brand awareness: Conciencia de marca en Investigación de Mercados

El conocimiento de marca es una de las partes fundamentales del Brand equity. Es parte central en el proceso de decisión de compra  dentro de Der Beitrag Brand awareness: Conciencia de marca en Investigación de Mercados erschien zuerst auf Investigación de mercado.

Diabetes, el mal de nuestro siglo

Según datos de la Organización Mundial de la Salud (OMS) en México hay 8.7 millones de mexicanos diagnosticados con diabetes pero  75% de los que han Der Beitrag Diabetes, el mal de nuestro siglo erschien zuerst auf Investigación de mercado.