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Fred
Efird
- President & Founder
- 803-798-6373
- View Linkedin profile »
Restaurant Insights, founded in 2000, is today one of the leading restaurant marketing research firms in the country specializing in the restaurant industry. Areas of expertise include: new product/platform concept screening, AAU studies (awareness, attitude and usage), brand positioning tracking, remodel design research, menu design research, pricing evaluation and lapsed user studies.
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