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Company Description

Founded in 1987, SRG Bangladesh Limited (SRGB) is the leading multi-sector and full-service research and consulting firm of Bangladesh. SRGB offers professional services in management consulting, analysis and research (both quantitative and qualitative), mystery shopping, project designing & management, monitoring & evaluation studies, investment feasibility studies, communication and training, etc. SRGB successfully delivered a large number of research and consulting projects, designed and delivered hundreds of capacity development programs in various countries and to various international organizations, including UN organizations (UNDP, UNICEF, UNFPA, UNEP, etc.), IFC/World Bank, ADB, national/international NGOs and multi-national & national business enterprises. SRGB is the leading social and development research firm of Bangladesh and conducted a large number of nationwide public opinion poll, household and community baseline survey, impact evaluation studies and social research on diverse sector. SRGB worked as the monitoring and evaluation specialist for many national and international organizations and designed and developed Results and Resource Framework and the Logical Framework Analysis (LFA). SRGB also is the Bangladesh market leader in research and business consulting into all aspects of market strategy, innovation and branding, from consumer and market research & analysis to idea generation, concept development and testing, brand equity, brand positioning, customer satisfaction, mystery shopping, etc. In recognition to the professionalism and service excellence, SRGB has been honored with several international awards including European Quality Award 2015 awarded by European Business Assembly and issued Quality License in accordance with UK Trade Marks Act 1994, The Great Britain and Northern Ireland Patent Office. SRGB also has been honored by the European Society for Quality Research with Quality Achievements Award 2013 and other awards in 2012.

  • MRS (United Kingdom)
  • ESOMAR (International)
  • AMSRS (Australia)
  • Bangladesh Marketing & Social Research Society (BMSRS)
Company type:
  • Consulting
  • Full Service
  • Mystery Shopping
House 12, Road 2A, Banani
Dhaka, 1213
Other Links:
Mahmud Waled
General Manager
Countries where research is conducted:
India, Afghanistan, Bangladesh, Bhutan, Maldives, Myanmar, Nepal, Pakistan, Sri Lanka
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