Sikora & Associates is a boutique marketing research firm with broad expertise and a deep relationship focus. We’re mindful. We’re savvy. We’re innovative. We’re nimble. We bring you global reach with high touch service.
"Shelf Research?" Never. We produce insights, not data.
The research we conduct is an intersecting fusion of insights. We weave approaches and results so that the end “story” is meaningful, powerful and actionable.
• Market & Opportunity Assessment
• Segmentation & Personas
• Messaging Framework Evaluation
• Brand Assessment & Positioning
• Brand Performance Tracking
• Advertising Development & Tracking
• Media Profiling & Optimization
• Product Concept Development
• Product Optimization
• Customer Journey Mapping/Path to Purchase
• Customer & Employee Analysis