Market research firms that specialize in analytical services for conjoint analysis and trade-off/choice modeling. See companies offering this multivariate technique used to provide a quantitative measure of the relative importance of one variable as compared to another variable.
A leader in outdoor carry-solutions (backpacks), was only sold on the company’s website, Amazon, REI, and outdoor specialty stores. As the company wanted to continue to grow and diversify its brand portfolio, it had a unique opportunity to distribute the product throughout a big box retaile
One of the leading rental truck companies in the United States (with hundreds of locations) was working with a marketing agency to rebrand its commercial rental communications. The company wanted to stand out from the competition and understand what emotional and functional factors would drive br
4Jointz is a topical over-the-counter (OTC) medication that relieves pain, stiffness, and swelling associated with arthritis and joint pain. The brand was looking to understand its place in the market for strategic purposes and to validate the decisions being made to investors. Trubridge commissi
Sometimes you can judge a book by its cover. Retailers, educational institutions, or any organizations that use catalogs to market their offerings know that, while the content inside matters, the most critical step to getting