Advertising & Communication Research Consultants in MRS (United Kingdom)

Market Research Consultants | Advertising & Communication

IN MRS (United Kingdom)

Market research consultants offering expertise in advertising and communication. Choose a firm to provide professional market research consultants for print publications, TV, radio, cable and other media.

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ase Market Intelligence Inc

Telephone: +1 631 594 3999 Area: Hampton Bays , New York

ase specialises in the design and implementation of qualitative and quantitative studies nationally and internationally. We offer research-based consu

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ase Market Intelligence Limited

Telephone: +4420-7580-7757 Area: London ,

ase specialises in the design and implementation of qualitative and quantitative studies nationally and internationally. We offer research-based consu

Read more about ase Market Intelligence Limited »

[GRIT COMMENTARY] The Changing Advertising Landscape: Where Big Data Is Stepping Up and Marketing Research Is Falling Short

Matt Warta

Article June, 2016

2016 Q1-Q2 GRIT Report commentary by Matt Warta, CEO and Co-Founder of GutCheck, sharing his thoughts on the current state of the market research industry.

"Actionable Insights": Watchword or Buzzword?

Copernicus Marketing Consulting and Research

Article June, 2011

This article discusses the measurement of the return on marketing research investments and what to with all the “insights” into customers and prospects.

Bridging the Gap Between Data and Creativity Through Market Research

Jeff McKenna, Senior Consultant, Chadwick Martin Bailey, Inc.

Article March, 2010

The gap between by-the-numbers strategic consultants and creative ad agencies can be bridged by effective market research. In this article Jeff McKenna explains how market segmentation finds consumer preferences, needs and brand attitudes that can help influence the "emotional" and creative side of advertising.