Market research companies that describe media audiences such as viewers, readers, moviegoers, ticketholders, circulation recipients, subscribers, etc. Audience research also includes studying audience reaction to stimuli. Find a firm to provide viewer response data for a stimulus within the context of a specific medium, including television, radio, print, cable TV and the Internet.
Traditional voter polling is often fraught with inaccuracy. The 2016 Presidential Election showcased the shortcomings of focus groups, self-report, CATI, and door-to-door canvassing, all used in 2016 to predict voter choice. Issues with traditional polling link to voter's inability to a
An award-winning optical technology company was planning its launch for its smart device in the United States, as well as across the globe. The company approached Provoke Insights to help understand the market potential within the United States, as well as understand which countries to enter in t
An award-winning global investing platform wanted to better understand its global perception compared to its competition. The brand sought to understand the impacts of its advertising and PR initiatives in 11 countries: Australia, Denmark, France, Germany, Italy, Malaysia, Netherlands, Roma