Market research companies specializing in online data collection. Find a firm providing tools, software applications, and instructions used to collect quantitative data from surveys administered online.
There is a lot of raw data available, surely it can be mined for value marketers can exploit - the trend is real and applicable, so what does it mean for your business? Here are 4 reasons why a big data analytics approach could be valuable to you.
Survey hosting can refer to an ASP offering market research software where users can program and administer their own surveys. At the other end of the spectrum it can refer to a full-service survey solution where the survey company's professional staff programs and administers the survey on its own platform. This article describes differences in each approach and discusses some of the key considerations in the selection of a survey hosting vendor.