Market research providers offering online survey services. Choose a company that creates and administrates surveys where the questionnaire is posted at specific online or website locations. Respondents visit the location to complete the questionnaire or participate in the study.
e-Commerce companies often have difficulty with return management and reverse logistics. Issues include fragmentation, siloed functions, or even no return operation policies in place. These problems often cause problems such as redundancies in costs and efforts. The United States Postal Service w
An award-winning optical technology company was planning its launch for its smart device in the United States, as well as across the globe. The company approached Provoke Insights to help understand the market potential within the United States, as well as understand which countries to enter in t
A leader in outdoor carry-solutions (backpacks), was only sold on the company’s website, Amazon, REI, and outdoor specialty stores. As the company wanted to continue to grow and diversify its brand portfolio, it had a unique opportunity to distribute the product throughout a big box retaile
SunPower, a top solar panel company with retail in over 20 countries worldwide approached Provoke Insights to conduct an annual survey on the solar consumer purchase journey. The company was looking for research that would better understand the company’s process compared to the competition.
A fin-tech company in its validation phase was looking to conduct market research in order to understand market potential, understand its target audience, and determine the ideal marketing channels and messages. The fin-tech company works with brokers, companies, and funds to create a clearer dia
One of the leading rental truck companies in the United States (with hundreds of locations) was working with a marketing agency to rebrand its commercial rental communications. The company wanted to stand out from the competition and understand what emotional and functional factors would drive br
An award-winning global B2B software company that automates the sales cycle (from quote to renewal), approached Provoke Insights to conduct breakthrough thought leadership research that examines the changing retail landscape. With five thousand employees wanted to be seen as a leader in the sales
An award-winning global investing platform wanted to better understand its global perception compared to its competition. The brand sought to understand the impacts of its advertising and PR initiatives in 11 countries: Australia, Denmark, France, Germany, Italy, Malaysia, Netherlands, Roma
A high-end quartz countertop company wanted to conduct pre and post advertising research to test the impact of their commercial campaign in the United States. The commercial aired for 6-weeks on home improvement and DIY television channels. In addition, there was a digital advertising push. The c
The success of SkyBet has prompted its parent company to branch out further in the industry, leading to the creation of four additional brands: SkyVegas, SkyCasino, SkyBingo, and SkyPoker. As the brand has grown in recent years, the team have been taking action to promote responsible gambling pra
Founded in 2002, Isagenix is a multinational direct sales company that manufactures and distributes a range of science-based health and wellbeing products. The company seeks to inspire and empower Customers to live their best life through a journey of nutrition, health, and overall wellness.
The client wanted to launch a project management (PM) course with potential focus on Prince2, Agile or another certification. The question was whether there is sufficient demand which the university can satisfy (e.g., within the area of university campus(es)), and, if so, the type, s
Borden Dairy approached GutCheck with a time crunch situation: a regional advertising campaign was on the brink of launch, and the marketing team needed to know which spot would be best for their target audience. Specifically, which one would resonate the most with moms who were making the decisi
Macmillan Cancer Support cares for millions of patients living with cancer, their careers, families and friends. Whether the charity is funding nurses, providing grants or fighting inequality, Macmillan changes lives.
Although best known for its provision of medical, financial, practical
Technology has infiltrated its way into our personal lives, our jobs, and into all aspects of business at an alarming rate. Market research in this century is driven by advanced technology that is smart enough to not even require a minute of human interaction.
As technological progress occurs at an increasingly rapid rate, we're seeing creative destruction happen with alarming regularity. I'd like to submit to you my 5 sacred cows in MR that will become obsolete quicker than you and I can imagine.
What do women really want? In today's world, the most common response is "women want to have it all." What does it mean to have it all and is this what women really want? What we found was surprising and extremely interesting. Most importantly, we think this information can change the way many businesses think about their female customers.
Most Americans are overloaded with ‘things to do,’ jumping from one task to the next. We reached out to past respondents of surveys to ask questions that focused on their lack of participation. The overwhelming top two reasons for non-participation were “I was too busy to participate at the time” and “I don’t remember getting an email survey invitation.”
Adriana Rocha shares her perspective on how companies have recognized the potential of the Internet in creating a network of continuous communication with consumers, including the use of social networking on mobile phones.
Smart companies are kicking up the volume and quality of their research data with well-designed online surveys. Dial in better response rates and data collection with these five tips for online surveys.
For decades, projective techniques have only been available for in-person studies. However, the relatively recent emergence of online platforms for conducting qualitative research has created a fantastic new arena for administering projective exercises via online methods.
Mobile market research is not a single-track path. The mobile world is where the "digital natives" who have grown up with the Internet and mobile phones, feel at home. This is reason enough for a complete industry to focus on the opportunities for mobile market research.