Qualitative Marketing Research

Market research companies using methods to obtain information from relatively small, non-quantifiable samples. Qualitative research is deemed subjective. Methodologies include focus groups, triads, one-on-one/in-depth interviews, observational research, etc.

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2CV
2CV

Specializes in providing customized research solutions including integrated qualitative and quantitative research grounded in consumer understanding.

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AYTM - Ask Your Target Market

AYTM.com - Ask Your Target Market, a unique market intelligence solution, now brings you Personality RadarSM to turbocharge your surveys with big data and deliver clearer-focused targeting for strategic marketing initiatives.

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