Green Light Research Ltd vs SKIM

Green Light Research Ltd
Green Light Research Ltd

Visit website

Company details

Description

A qualitative consultancy with 20+ years standing in the UK. Specializing in consumer research, we use a wide range of techniques to get to the crux of consumer behavior and attitudes.


We conduct group discussions & depth interviews both face-to-face & online, accompanied

While SKIM’s expertise is sophisticated, its mission is simple; in a world of constant change, SKIM partners with leading companies worldwide looking to elevate their pricing, brand communication and innovation strategies with greater precision and certainty. 

SKIM’s success stems from

Type of company

  • Consulting

  • International

  • Qualitative Research

  • Full Service

  • International

  • Consulting

Top benefits

  • Cultural expertise

  • Cross-cultural understanding

  • Nimble and responsive

  • Client-focused

  • Broad experience

  • Price&Portfolio Strategy

  • Decision Journey Mapping

  • Decades of Comm Research

  • Conjoint Analysis

Location

London, United Kingdom

---

Market Research Specialties

  • Qualitative Social Media Research

  • Interviews with International Audiences

  • Data Collection Field Services

  • Ethnography

  • Global Market Research Capabilities

  • Price & Pricing Research

  • Product Development Research

  • Market Simulation & Modeling

  • Shopper Journey Mapping

  • Forecasting & Predictive Analytics

Features and attributes

  • Asynchronous platform
  • Behavioral capabilities
  • Brand management
  • Brand monitoring
  • Collaboration & workflow
  • Custom dashboards
  • E-commerce
  • Gen AI summaries & insights
  • Ideation and co-creation tools
  • Mobile UX and accessibility
  • Mobile ethnography
  • Mobile usability testing
  • Multisource data integration
  • Omnichannel
  • Physical product testing
  • Physical store
  • Qual & quant integration
  • Synchronous platform
  • Text & sentiment analytics
  • Web usability testing
  • Asynchronous platform
  • Behavioral capabilities
  • Brand management
  • Brand monitoring
  • Collaboration & workflow
  • Custom dashboards
  • E-commerce
  • Gen AI summaries & insights
  • Ideation and co-creation tools
  • Mobile UX and accessibility
  • Mobile ethnography
  • Mobile usability testing
  • Multisource data integration
  • Omnichannel
  • Physical product testing
  • Physical store
  • Qual & quant integration
  • Synchronous platform
  • Text & sentiment analytics
  • Web usability testing