GreenbookFrequently Asked Questions

Greenbook is a media, events, and content marketing company serving the global insights and analytics community. Founded in 1962 as a directory of market research service providers affiliated with the New York chapter of the American Marketing Association, Greenbook still publishes an online directory of market research service providers and publishes a related Buyer’s Guide.

Currently, Greenbook also publishes articles, hosts podcasts and an industry podcast network, partner webinars, tech showcases. Twice a year Greenbook conducts primary "research on research" and publishes the results in our proprietary GRIT reports. 

Greenbook also runs virtual and in-person conferences, including the IIEX event series.