Market Probe International vs SKIM

Market Probe International
Market Probe International

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Company details

Description

Market Probe International, Inc. is a global market research company that provides business-to-business and consumer research, both quantitative and qualitative, throughout the U.S. and worldwide. We provide a full range of research consulting, data gathering, programming, tabulating and analytical

While SKIM’s expertise is sophisticated, its mission is simple; in a world of constant change, SKIM partners with leading companies worldwide looking to elevate their pricing, brand communication and innovation strategies with greater precision and certainty. 

SKIM’s success stems from

Type of company

  • Data Collection

  • Full Service

  • International

  • Full Service

  • International

  • Consulting

Top benefits

  • 50+ years of experience

  • Reliability and Quality

  • Global Reach

  • Wide range of services

  • 90% repeat clients

  • Price&Portfolio Strategy

  • Decision Journey Mapping

  • Decades of Comm Research

  • Conjoint Analysis

Location

Hicksville, New York, United States

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Market Research Specialties

  • Full Service Market Research

  • Taste Tests & Sensory Tests

  • International Market Research with Consumers

  • Full Service Quantitative Market Research

  • Full Service Qualitative Market Research

  • Price & Pricing Research

  • Product Development Research

  • Market Simulation & Modeling

  • Shopper Journey Mapping

  • Forecasting & Predictive Analytics

Features and attributes

  • Advanced Analytics
  • Asynchronous platform
  • Behavioral capabilities
  • Brand management
  • Brand monitoring
  • Collaboration & workflow
  • Custom dashboards
  • E-commerce
  • Gen AI summaries & insights
  • Ideation and co-creation tools
  • Mobile UX and accessibility
  • Mobile ethnography
  • Mobile usability testing
  • Multisource data integration
  • Omnichannel
  • Physical product testing
  • Physical store
  • Qual & quant integration
  • Qualitative Data Analysis
  • Survey Analysis
  • Synchronous platform
  • Text & sentiment analytics
  • Web usability testing
  • Advanced Analytics
  • Asynchronous platform
  • Behavioral capabilities
  • Brand management
  • Brand monitoring
  • Collaboration & workflow
  • Custom dashboards
  • E-commerce
  • Gen AI summaries & insights
  • Ideation and co-creation tools
  • Mobile UX and accessibility
  • Mobile ethnography
  • Mobile usability testing
  • Multisource data integration
  • Omnichannel
  • Physical product testing
  • Physical store
  • Qual & quant integration
  • Qualitative Data Analysis
  • Survey Analysis
  • Synchronous platform
  • Text & sentiment analytics
  • Web usability testing