Meaningful vs Highlight

Meaningful
Meaningful

Visit website

Highlight
Highlight

Visit website

Company details

Description

Meaningful is the only market solution tailored to market researchers that effortlessly blends primary research with online secondary sources, social media, and AI perception to provide full consumer and market context analysis in just minutes. Our easy to use platform requires no setup and enabl

Highlight is the definitive product intelligence platform enabling brands to create products people love. Powered by a proprietary community, seamless logistics, expert research methodologies, and AI-driven analytics, Highlight’s p

Type of company

  • Data & Analytics

  • Data Collection

  • Qualitative Research

  • Data & Analytics

  • Qualitative Research

  • Software & Technology

Top benefits

  • Panelist screening software

  • Secondary Market research

  • AI moderated interviews

  • Advanced analytics

  • Unified qualitative hub

  • >90% Completion Rates

  • Expert Research Blueprints

  • Turnkey Logistics

  • High Quality Respondents

  • Real-Time Data Dashboards

Location

Munich, Germany

---

Market Research Specialties

  • Consumer Market Research

  • Strategic Market Research

  • Market Segmentation

  • Advanced Analytics

  • Secondary & Desk Market Research

  • Home Use Tests

  • Foods & Nutrition [market sector expertise]

  • Pet Owners / Foods / Supplies [market sector expertise]

  • Market Research with Children

  • Beverages [market sector expertise]

Features and attributes

  • AI-Assisted Data Cleaning
  • AI-Enhanced Moderation
  • AI-Powered Trend Detection
  • Advanced Analytics
  • Advanced Video Analytics
  • All-in-one platform
  • All-in-one suite
  • Asynchronous platform
  • BI & Data Visualization
  • Behavioral capabilities
  • Chatbots for recruitment
  • Competitive Insights
  • Conversational Surveys
  • Custom tracking surveys
  • Data Warehousing & Integration
  • Emotion & sentiment in video
  • Gen AI summaries & insights
  • Ideation and co-creation tools
  • Insight Communities
  • Mobile UX and accessibility
  • Mobile platform
  • Mobile-First
  • Panel / Panel management
  • Physical product testing
  • Proprietary data
  • Proprietary incentive programs
  • Qual & quant integration
  • Qual-at-scale platform
  • Qualitative Data Analysis
  • Qualitative recruitment
  • Research communities
  • Respondent experience tools
  • Social Media Monitoring
  • Survey Analysis
  • Synchronous platform
  • Synthetic Data & Participants
  • Synthetic sampling
  • Target feasibility estimates
  • Templated & automated testing
  • Text & sentiment analytics
  • Visual analysis tools
  • Workflow Automation
  • AI-Assisted Data Cleaning
  • AI-Enhanced Moderation
  • AI-Powered Trend Detection
  • Advanced Analytics
  • Advanced Video Analytics
  • All-in-one platform
  • All-in-one suite
  • Asynchronous platform
  • BI & Data Visualization
  • Behavioral capabilities
  • Chatbots for recruitment
  • Competitive Insights
  • Conversational Surveys
  • Custom tracking surveys
  • Data Warehousing & Integration
  • Emotion & sentiment in video
  • Gen AI summaries & insights
  • Ideation and co-creation tools
  • Insight Communities
  • Mobile UX and accessibility
  • Mobile platform
  • Mobile-First
  • Panel / Panel management
  • Physical product testing
  • Proprietary data
  • Proprietary incentive programs
  • Qual & quant integration
  • Qual-at-scale platform
  • Qualitative Data Analysis
  • Qualitative recruitment
  • Research communities
  • Respondent experience tools
  • Social Media Monitoring
  • Survey Analysis
  • Synchronous platform
  • Synthetic Data & Participants
  • Synthetic sampling
  • Target feasibility estimates
  • Templated & automated testing
  • Text & sentiment analytics
  • Visual analysis tools
  • Workflow Automation

    • Demo recording

    ---

    Highlight: Product Intelligence Platform Demo

    demo
    30 min

    Watch Recording

    Highlight: The Modern Way to Build Products People Love

    demo
    20 min

    Watch Recording

    Images

    Meaningful

    Meaningful

    Meaningful

    Highlight

    Highlight

    Highlight

    Popular comparisons

    Meaningful vs 1 GOLD RESEARCH INC

    Highlight vs Infotools | Harmoni

    Meaningful vs Jibunu

    Highlight vs Starlight Analytics

    Highlight vs Civicom Marketing Research Services

    Highlight vs Zappi

    Meaningful vs Canvs

    Meaningful vs Harmon Research Group, LLC

    Highlight vs CivicScience

    Meaningful vs Starlight Analytics

    Sign Up for Updates

    Get the latest updates from top market research, insights, and analytics experts delivered weekly to your inbox

    Your guide for all things market research, Insights, and analytics

    For Suppliers

    Marketing Services

    Privacy policy

    Cookie policy

    Terms of use

    Copyright © 2026 New York AMA Communication Services, Inc.
    All rights reserved. 234 5th Avenue, 2nd Floor, New York, NY 10001 | Phone: (212) 849-2752