Mobile Survey Best Practices

Mobile surveys have quickly become mainstream with about 25% of all surveys being taken on a mobile device. As such, it is important to understand the best practices for mobile surveys, the benefits and drawbacks of mobile, and the expectations for mobile respondents.

View the webinar recording. You will:

• See the impact the mobile revolution is having on research
• Learn the benefits of and best practices for mobile surveying
• See when and how to use video in mobile surveys 

Speakers: 

Laura Jett

Research Manager

GutCheck

Laura graduated from Sweet Briar College with a B.S. in Mathematics with minors in Statistics and Business Management with initial hopes of entering the financial world. After one Market Research course in grad school, she fell in love with the field and the fusion of mathematics and creativity. After graduating from Claremont Graduate University with an M.B.A., she joined the Consumer Insights team at Cricket Wireless, which then became AT&T. She’s been with GutCheck for two years now and leads one of our research teams. When Laura’s not doing agile market research, you can find her on a volleyball court, hiking a 14er, or making a mean s’mores.

Hildy Schott

Online Research Strategist

GutCheck

Hildy graduated from Colorado College with a B.A. in Psychology, and has always been passionate about exploring human behaviors and attitudes. She started her career in Market Research as a qualitative analyst at Qualvu, a market research firm specializing in video-based methodology. Hildy joined the research team at GutCheck a year ago as a Research Strategist. In her free time, you can find Hildy singing in her band, camping in the Colorado wilderness, or listening to NPR.